- Course Brochure: Download
- Other Location: Bur Dubai - Dubai Al Majaz - Sharjah
- Duration / Course length: Upto 1 Month
- Starting Date: Enquire About It
- Timings: Enquire
Course details
Course Overview:Join the Digital Marketing course at Aptech Computer Training, available at our Dubai & Sharjah branches. This comprehensive program offers in-depth training in Social Media Marketing, SEO, Content Creation, Website Building, Email Marketing, and WhatsApp Marketing. Gain hands-on experience with various marketing tools and techniques to effectively plan, execute, and analyze marketing campaigns that drive business growth.
This course is designed to help participants enhance their marketing skills from basic to advanced levels, making it suitable for beginners, entrepreneurs, and marketing professionals looking to expand their digital marketing expertise.
Upon successful completion, participants will receive a KHDA-certified certificate, validating their skills and enhancing their career opportunities in digital marketing.
Who Can Enroll?
- Aspiring Digital Marketers.
- Entrepreneurs & Business Owners.
- Marketing Professionals.
- Freelancers & Content Creators.
;Proficiency in developing effective digital marketing strategies.
2. Ability to use marketing tools for SEO, Social Media, and Email Marketing.
3. Skills to create, analyze, and optimize online campaigns.
4. Expertise in managing websites.
Course Outline:
1. Introduction to Digital Marketing:
- Understanding Digital Marketing
- Digital Marketing Fundamentals
- Target Market & Audience Analysis
- Competitor Traffic Analysis & Market Research
- Creating a Digital Marketing Plan
- Overview of Major Platforms (Facebook & Instagram)
- Creating Social Media Accounts & Plans
- Visual Content Creation Using AI Tools
- Analysis & Performance Tracking Tools
- Social Media Ad Campaigns & Management
- Copywriting & AI Copywriting Tools
- SEO for Social Media Content
- Introduction to Blogs & Blog Building
- Introduction to SEO & How Search Engines Work
- SEO Tools (Google Keyword Planner, SEMrush, Moz)
- On-Page SEO (Titles, Descriptions, Headers, URLs, Internal Linking)
- Off-Page SEO (Backlinks, Social Signals, Guest Blogging)
- Technical SEO (Page Speed, SSL Certificates)
- Keyword Research & Competitor Analysis
- Setting Up SEM & Google Ads Campaigns
- Google Analytics & Reporting
- Introduction to WordPress & WooCommerce
- Importance of Landing Pages
- Building Online Stores & Creating Products
- Email Marketing Fundamentals
- Creating & Segmenting Email Lists
- Effective Email Content Creation
- Email Marketing Platforms
- Email Marketing Funnels
- Setting Up WASender Software
- Managing Contact Numbers & Groups
- Creating & Scheduling Messages
- Adding Media to Messages
- Digital Marketing Specialist
- SEO Expert
- Social Media Manager
- Content Marketer
- Email Marketing Specialist
- E-commerce Specialist
1. Expert Instructors: Learn from experienced professionals with marketing expertise.
2. Hands-On Training: Practical projects to enhance your marketing skills.
3. KHDA-Certified Certificate: A valuable credential to boost your career.
4. Comprehensive Curriculum: Covering all essential tools and techniques for digital marketing.
5. Flexible Learning Options: Available both online and offline. Updated on 20 March, 2025
Eligibility / Requirements
Eligibility / Requirements:
- Basic knowledge of computers and internet usage.
- Interest in digital marketing and online advertising.
Job roles this course is suitable for:
SEO Expert , Digital Marketing Specialist , Content Marketer , Email Marketing Specialist , E-commerce SpecialistCourse Location
About Aptech Computer Training
Aptech Computer Training stands as a leading institution in career education across Dubai and Sharjah. Dedicated to advancing the careers of both students and professionals, Aptech offers specialized training programs tailored to meet the evolving demands of the IT & ICT industry.
Our comprehensive curriculum covers emerging technologies such as Artificial Intelligence (AI), cloud computing, mobile applications, multimedia, social media, and data analytics, ensuring that our students and corporate clients are equipped with the skills needed to thrive in today’s dynamic job market. Additionally, Aptech provides KHDA-attested certificates, validating the high quality and global standards of our training programs.
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