Price: AED 17,997
- Other Locations: Dubai As Sahifah - Jeddah Riyadh Al Ghubrah South - Muscat Qudaibiya - Manama Kuwait Doha - Qatar
- Duration: 5 Days
Course details
Introduction:Brand isn't just about creating a name, symbol or design that identifies and differentiates a product or company. Strong brands like Apple, Nike or MacDonalds have been intentionally built from the foundation of a solid brand strategy. Strong brands know their customers and design everything from their visual identity through to service and after sales experience to satisfy the needs and expectations of their target markets. An effective brand strategy will give you a major edge in increasingly
competitive markets.
On this course delegates will start by analysing their own brands and how they are perceived in the market. They will learn how to use consumer insights to shape brand strategy and position themselves in the market more effectively. Delegates will learn to apply the Brand Equity concept to their own brands so that they can make better informed decisions regarding future marketing investments and efforts and ensure a high return on investment for the company.
Objectives:
By the end of this interactive training programme, you will be able to:
- Explain what Brand means in relation to your business
- Describe the attributes of a strong brand
- Understand and apply effective brand management
- Understand and apply the Brand Equity concept
- Describe the Strategic Brand management process
- Use the Brand management Framework to further develop and maintain your brand
Job roles this course is suitable for:
Senior Brand Manager , Senior Marketing Manager , Senior Brand Marketing Manager , Head of Brands , Marketing Director , Head of Product Management , Graphic Designer - MarketingCourse Location
About London Training For Excellence
London Training for Excellence - A global provider of learning solutionsLondon Training for Excellence (London TFE) provides over 300 training courses for business entities and individuals at over 30 locations worldwide.
The courses that London TFE offers are designed to transform training for delegates, helping them to develop and learn throughout all stages of their career.
Training delivered by industry experts
Each of London TFE's courses is delivered by an industry expert, respected in their specialist field. The course leader will pass on knowledge, techniques and tips that will directly impact the delegate's productivity enabling them to work to their full potential with confidence.
As one of the UK's fastest-growing training companies, London Training For Excellence is constantly evolving its training portfolio to meet the needs of organisations and individuals. We offer results-centric programmes and solutions that provide sustainable and measurable change.
The courses provided by London TFE are categorised on our website, with overviews of the content, dates and locations of each course:
- Finance & Legal
- Engineering
- Logistics
- Management
- Sales
- Marketing
- Business Resilience
- IT
In the modern workplace, individuals and organisations need a flexible approach to their training needs, which is why London TFE offer a range of learning solutions to fit all requirements:
- In-person learning across the globe
- Online learning in a 'classroom-style' setting
- Short courses at our state-of-the-art London based conference room
- Training to tender - if you require a lecturer, we can help
- In-house learning - our trainers will visit your premises at a time and date to suit you
- Bespoke courses - choose the topic, date and venue and we will build a tailored course to meet your learning needs
- Providing a real-life education that will provide the opportunity to learn in new environments and experience a new perspective is what drives our leadership team, who bring with them vast experience from a wide range of business and education backgrounds.
When you learn with London Training for Excellence, you are safe in the knowledge that you are learning to the highest standard. Our years of experience delivering training by our highly qualified trainers have demonstrated this to trainees worldwide. However, it has been a privilege to have been officially accredited by a range of professional bodies to give your training with us an extra quality guarantee.
We never say goodbye to our participants
After the training course is over, London TFE provides ongoing telephone support. We aim to become your training partner, coach and guide as you learn the tools and knowledge that will help you reach aims and goals - to keep you performing at peak levels.
We look forward to welcoming you onto a London Training For Excellence course very soon. See all London Training For Excellence courses
View more Virtual classroom training for Brand Management online courses See all Brand Management Courses
Brand Management Related Questions
Courses you can instantly connect with... Do an online course on Brand Management starting now.
- Build Brand for Small Businesses Alpha AcademyAED 87Duration: Upto 2 Hours
- Personal Branding Diploma Skill-UpAED 46
AED 1,028Duration: Upto 1 Hour
