Course details

There are plenty of ways to approach business-to-business sales as it calls for strategic thinking and clear plans of action. In short, a Sales Strategy gives your sales team a structured approach to developing your pipeline:
  • Understand why you want to meet with a customer;
  • Map out the sales stakeholders - the enablers and blockers;
  • Determine sales timescales;
  • Set out a structured sales day;
  • Develop your trusted advisor status;
  • Orchestrate concerted sales activities across the organisation; and
  • Determine the issues of qualifying the likelihood of success and your action plans

Get introduced to the Eskil Sales Canvas including defining a specific sales opportunity and laying the foundations for your sales stakeholder map.

Ideal for people new into sales through to sales managers / leaders looking to develop a new sales leadership model for their team. Updated on 07 August, 2018

About Eskil Middle East Learning & Development

Headquartered in Cairo, Eskil Middle East Learning & Development is an innovative L&D enterprise that, through its partnership with MSA University, designs CPD-certified corporate workshops.

Our offering to you is based on “we don’t like boring workshops”.

We work with you to specifically design, build and facilitate high-activity L&D interventions.

Our mission is this – empower people to reach further; equip them with the tools and attitudes to achieve; embed the new knowledge.

WHY ESKIL?

  • Network of Arabic and European facilitators;
  • Delivery in Arabic, English, and French;
  • Focused learning – we believe in the 100/100 principle – 100% of the participants are engaged and 100% of them are contributing;
  • Interesting sessions – we hardly ever use PowerPoint slides: our experienced Facilitators build your knowledge through conversation and activities;
  • We access applied business psychology, over 35 workshop activities, modern case studies and more;
  • Our learning technology includes elearning, serious games, virtual classrooms and our LMS;
  • Focus on ROI – our workshops always have an output: something to take back into the business that can be practically used
  • 360-degree assessments – we assess and feed back in a number of different psychometric tools including Emotional Intelligence, MLQ 5X, ALQ, LEQ, and ODQ.;
  • Branding – we produce and publish workbooks that can be branded with your own corporate logo; 
  • Quality Assurance – our Internal Verification team ensure the quality of the Facilitator and our awarded certificates are based upon benchmarked scoring;
  • Qualifications – all of our professionals skills workshops have CPD credits attached to them – a typical 16-hour (2-day) workshop will secure you 2 credits;
  • Recognition – our workshops use business-recognised models including psychology profiling, business approaches (including Design Thinking, Six Hats, Business Model Canvases, etc.) and more
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