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- Locations: Abu Dhabi - United Arab Emirates England - United Kingdom England - United Kingdom Amsterdam Netherlands Dubai
- Duration / Course length: 5 Days
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- Timings: Enquire
Course details
OverviewA successful event generates positive messaging and publicity about an organisation and enhances the public's perception of their brand. This course covers the key skills and knowledge needed to effectivelyplan budget market and stage successful events as well as how to follow up after the event to leverage PR benefits.
Delegates will learn from best practice case studies as well hands-on practical exercises including developing event plans and budgets using event planning templates crafting PR messages to publicise the event and preparing risk assessments which will guide their decisions regarding facilities services and staffing.
By the end of the course delegates will have all the knowledge and skills they need to plan and deliver outstanding events.
Objective
By the end of this interactive training programme, you will be able to:
- Recognise the new concept of PR and its importance in the organisation
- Identify the various tasks involved in the planning and management of a variety of events
- Determine how to organise physical and human resources for staging an event so that all needs are covered
- Develop an event plan
- Develop a budget plan for an event
- Prepare a risk assessment to minimize the impact of financial, legal, marketing ,crowd control, food services, and other problems
- Describe how facilities and services are managed during the actual delivery of an event
- Review an event after its delivery
Who Should Attend
- PR managers
- Events managers
- Events co-ordinators
- Supervisors and professionals involved in the planning or management of events and conferences.
Course Outlines
Module 1 - Introduction scope and objectives
- Introduction to PR and its activities in modern organizations.
- The Scope and Nature of Event Management.
- What is Event Management?
- When to Run an Event
- Where to Hold an Event
- Event Management Companies
- Event Planning template
- Planning Internal and Public Events
- Physical and Human Resources
- Venue
- Décor
- Equipment and facilities
- Entertainment
- Accomodation
- Catering
- Sound and Lighting
- Travel and car parking
- Traffic Management
- Security
- Target Audience
- Key messages
- PR communications (invitations press releases advertorials)
- Sponsorship
- Advertising and promotion
- Types of Budgets
- Budgeting an Event
- Cash Flow
- Controlling Expenditure
- Risk Assessment
- Risk Reduction
- Consumer Protection
- The Law & Employees
- Dispute Management
- Duty of Care
- Event theme
- Welcome and registration
- Audience and Guests
- The Stage
- Programme timing
- Ushering
- Power Lights Sound
- Catering
- Recording an Event
- Crowd Control
- Cleaning Up
- Acknowledgements and thanks
- Review and Evaluation
- Dealing with Complaints
- Follow up communications
Job roles this course is suitable for:
PR , managers , Events , managers , Events , co-ordinators , SupervisorsCourse Location
About London Training For Excellence
Empowering Professionals for Over a Decade
London Training for Excellence is a leading provider of professional development programmes, established in 2013. For over eleven years, we have been committed to equipping individuals and organisations with the skills and knowledge they need to excel in today's ever-evolving business landscape.
A Breadth of Expertise
We offer a comprehensive range of training solutions across a diverse set of industries, including:
- Artificial Intelligence (AI): Stay ahead of the curve with cutting-edge training on AI applications, machine learning and data analysis.
- Contact Management: Learn best practices for building and nurturing relationships, managing communication workflows and leveraging technology to optimise your outreach efforts.
- Engineering: Enhance your technical expertise and stay current with the latest advancements in various engineering fields.
- Finance and Legal: Gain a deep understanding of financial concepts, legal frameworks and compliance requirements.
- Human Resources: Navigate the complexities of HR practices, from recruitment and onboarding to employee relations and performance management.
- Leadership and Management: Develop your leadership skills, communication techniques and team-building strategies.
- Logistics: Optimise your supply chain operations and ensure efficient delivery of goods and services.
- Marketing and Sales: Develop effective marketing strategies, hone your sales skills and drive business growth.
- Oil and Gas: Gain specialised knowledge and skills relevant to the oil and gas industry.
- Project Management: Master the art of project planning, execution and delivery to ensure successful project outcomes.
Our Approach
At London Training for Excellence, we believe in delivering high-quality, interactive training programmes that cater to diverse learning styles. Our experienced instructors are industry experts who combine theoretical knowledge with practical application.
Flexible Learning Solutions
We understand that busy professionals require flexible learning options. We offer a variety of delivery methods to suit your needs, including:
- In-person training: provides more significant face-to-face interaction. In a classroom setting, attendees can connect in real-time. In-person training also offers more opportunities for group activities and interactive projects.
- Online Courses: Our comprehensive online courses allow you to learn comfortably in your working environment.
- In-Company Training: Tailor training programmes specifically for your organisation's needs and deliver them on-site for maximum impact and employee convenience.
Investing in Your Success
By investing in training and development with London Training for Excellence, you will gain the knowledge and skills necessary to achieve your professional goals and contribute to the success of your organisation.
Contact Us Today
Let London Training for Excellence help you unlock your full potential and drive positive organisational change. Contact us today to discuss your training needs and explore how we can empower your workforce for the future.
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