تفاصيل الدورة
This program is offered by University of Cenral Nicaragua in collaboration with International Institute of Management and Technology Studies (IIMTS) in the U.A.E
Course Overview
The primary purpose of this course is to prepare students for careers in the ever-changing field of business environment. It is a degree that makes you ready for a managerial role in any chosen field, whether it is banking, accounting, medicine, travel, entertainment, finance, export, or any other field. The core curriculum focuses on the development of quantitative, logical, arithmetical and academic skills. The core curriculum is supplemented by a number of elective courses allowing you to excel in your area of interest.
Career Opportunities
There can be a variety of career opportunities and options for people with marketing MBAs. The most common are corporate positions such as marketing manager, brand manager, market research analyst, and new product manager. Persons with strong financial skills could seek a career in strategic or market related planning. Additional corporate positions such as sales manager, advertising manager, PR (public relations) director, and marketing communications manager are also common.
In marketing or advertising agencies, opportunities can exist in advertising, direct marketing, and communications specialization. Consulting firms may also hire marketing MBAs as new market developers, strategists, and customer segmentation specialists.
Product management careers as well as brand management careers typically require that a candidate have an MBA, even at the entry level. However, some companies that focus intensively on sales promote these positions internally from highly successful sales representatives.
Eligibility Conditions
The eligibility criteria for admission to MBA course differs from university to university. Basic criteria is that the student must have completed graduation degree in B.Com, BBA, BCA, B.Sc, BA or any other degree level course having the accounts as main subject.
Modules Covered
There are a total of twenty four modules taught in a span on 4 semesters each with a duration of 30 hours. They are :
- Management Concepts
- Business Environment
- Managerial Economics
- Statistical Analysis and Operations Research
- Financial & Cost Accounting
- Business Communication
- Accounting for Managerial Decisions
- Computer Fundamentals
- Sales Management
- Comnsumer Behaviour
- Soft Skill and Leadership
- Marketing Research
- Corporate Strategy
- Retailing
- Entrepreneurship Development
- Service Marketing and CRM
- Product and Brand Management
- International Business
- Strategic Management
- Marketing of Non-profit Organization
- International Marketing Management
- Management Information System
- Industrial Marketing
- Total Quality Management
الموقع
نبذة عن معهد International Institute of Management & Technology Studies (IIMTS)
IIMTS serves the society by providing world-class educational opportunities to one and all.IIMTS is both the promoter of innovation and the protector of tradition. In an increasingly uncertain and volatile world it is both:
- A dynamic change-agent creating new knowledge, molding new skills and shaping new social identities.
- A technology oriented institution.
International Institute of Management and Technology Studies recognizes the key role knowledge will play in social and economic development in the new millennium.They recognizes the key role knowledge will play in social and economic development in the new millennium.
IIMTS puts students at the heart of it's enterprise. It is committed to offering them a wide array of academic programs consistent with a rigorous approach to higher education, through the development of a flexible but coherent modular system.
IIMTS has new opportunities:
To develop radical ideas and expert knowledge on which future society will depend while celebrating a liberal academic culture.
to establish a democratic entitlement to lifelong participation in higher education while safeguarding high standards in teaching and research.
facilitate a smooth and seamless continuation of education.
