Course details
As part of the MBA with specialised modules in Marketing Management at UE, you will deepen your understanding of the legal and policy frameworks that can have a significant impact on marketing decisions.You will be empowered to develop strategies that ensure not only commercial success but also compliance with relevant regulations. Today's business environment also requires a deep understanding of digital marketing. In the course of your studies, you will have an in-depth look at the latest digital marketing tools, methods and strategies. You will be empowered to effectively use the digital space to reach target audiences and maximise the success of marketing campaigns.
The MBA in Marketing Management at UE is designed to prepare you for the challenges and opportunities facing marketers today. Our practical teaching methods, complemented by case studies and interactive projects, ensure that you not only gain theoretical knowledge but also develop the practical skills that are required in the real business world.
FEES:
51,800 AED (first year)
COURSE DURATION:
3 Semester ( years) Updated on 04 November, 2024
Eligibility / Requirements
COMPLETED APPLICATION FORM
HIGH SCHOOL/ BACHELOR DIPLOMA AND TRANSCRIPT
Under- or postgraduate degree (Bachelor’s, MBA, or Master's) officially translated to English or German.
*at least one year of work experience for MBA applicants
LANGUAGE PROFICIENCY
English language certificate
– overall
– TOEFL iBT72
– TOEFL ITP (paper based) 543
– Pearson Test of English (Academic) 59
– Pearson Test of English (General) Level 1
– Cambridge English Advanced and Proficiency 160 overall
– Cambridge Exam First (FCE)
– TOEIC Listening/Reading 785, Speaking 160, Writing 150
– (no less than in each component)
– EF SET (50-minute Test) 51 (only for students applying with a MOI letter)
– Duolingo 95
CURRICULUM VITAE (CV)
– Professional experience: at least 1 year after the first qualifying university degree
COPY OF PASSPORT (SCANNED)
MOTIVATION LETTER (MIN 500 WORDS)
Job roles this course is suitable for:
Marketing Manager , Brand Manager , Digital Marketing ManagerAbout University of Europe for Applied Sciences
The First German Degree in the UAE
At UE Dubai, we’re breaking new ground as the first German university in the UAE.
Dubai is an extraordinary city, pulsating with life, innovation, and opportunity. A dream destination for students who aspire to global success, Dubai provides the ultimate backdrop for students to live and learn. From its dynamic culture to its limitless possibilities, Dubai promises to exceed your wildest aspirations.
Experience the best of both worlds by gaining a top-quality German education while studying in the heart of one of the fastest-growing cities in the world. Our programmes in tech and business will prepare you for the most in-demand jobs in the city. With licensing from the Knowledge and Human Development Authority (KHDA), and accreditation from Germany (Brandenburg), you’ll receive the highest quality of education that’s recognized worldwide.
Education made in Germany
Our programmes combine Tech, Business and Design, a thrilling combination that will be key for future developments, all of which will enable you to success in Dubai's job market.
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