Fashion Buying and Merchandising هذه الدورة تدرس باللغة الإنجليزية

تفاصيل الدورة

Course Outline:

This course will introduce you to the role of a fashion buyer and merchandiser in the competitive industry today. It will take you through the key responsibilities at the stake of this role and will guide you on the best practice methods. It will be split into theory and practical sessions aimed at learning the methods and then using them to experience real industry practice.

Course Content:

• Fashion Retail Industry Structure
• Seasons and Buying Calendar
• Key Responsibilities of Buyers/Merchandisers 
• Market Research and Competitors
• Customer Profiling
• Sales Analysis and Sell Through
• Trend Forecasts
• Range Planning and Product Development
• Buying Strategies and Techniques
• OTB (Open to Buy)
• Stock Management
• Margins
• Pricing and Negotiations
• Career Opportunities and Advice تحديث بتاريخ 17 July, 2019