تفاصيل الدورة
Our Training comprises of:
- Introduction: The Digital Marketing landscape
- Current trends, challenges and opportunities
- Digital Marketing Planning - a strategic approach
- Search Engine Marketing (SEO and PPC)
- Social Media Marketing
- The 'Big Four': Facebook, Twitter, LinkedIn, YouTube
- Email Marketing
- An overview of the email marketing today; what is it best for?
- Segmenting your database: eCRM
- Increasing your open and click-through rates
- Mobile: the saviour of email marketing?
- Web Analytics and Metrics
- On-site analytics : the main platforms (Google Analytics, Adobe Analytics, Web Trends & IBM Analytics)
- Conversion funnels and conversion rate optimization (CRO)
- Online Display Advertising
- The online/mobile display ecosystem: media agencies, publishers and ad networks
- Digital and the Law
- Being legal, decent, honest & truthful!
- Data and cookie legislation
- Keeping it legal: when to seek professional help
Digital Marketing أسئلة ذات صلة
- Guide To Affiliate Marketing Alpha Academy98 درهم
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1,506 درهممدة الدورة التدريبية: Upto 64 Hours