Writing for Social Media (Arabic & English)

Course details

Course headline
Writing for Social media is like alchemy – an inexact science, little understood, unpredictable, but amazing when it works. Delivered by international instructors from the academic, blogging and social media sectors.

What will I learn?

• Blogging, Tweeting and posting
• Brand narrative
• Building engagement
• Humor and anecdote
• Narrative engagement
• Web Metrics/Analytics

Who is this course for?
This is course is offered in both English and Arabic as there are profound differences in the Social Media landscape that arise from language and culture. The ideal course participant is near-fluent or better in both English and Arabic looking to leverage social media for organizational benefit. Organizations may wish to nominate two candidates (Eng/Arabic) to participate in this course.