The aim of this programme is to provide participants with a thorough understanding of the importance of merchandizing and display in the context of retail environment. This programme will enable candidates to analyze and process information leading to effective merchandising and display decisions that positively impact business.

Target Audience

Experienced sales staff, supervisors, managers and merchandisers

We_They is a joint venture company set up by Bahrain Duty Free Shop Complex BSC and Aer Rianta International Middle East, in 2001. BIRD is a provider of quality training and consultancy services to corporate and non-corporate clients.

Apart from our regular planned corporate courses in different fields such as Retail, Management Development, Human Resources and Business English, we also customize courses to suit your company’s unique needs.

BIRD is also an accredited body conducting courses in association with City & Guilds International, The Chartered Institute of Purchasing and Supply (CIPS), The Institute of Leadership and Management (ILM) and LCCI International Qualifications.

See all Bahrain International Retail Development Centre courses

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