Course details

 The hardest thing about copywriting isn't knowing HOW to write. It's knowing WHAT to write. Your challenge as a copywriter isn't your ability to write compelling copy. It's your ability to discover insights into what you are selling and whom you are selling to. The best copywriters are the ones who ask the best questions. 

This module defines copywriting, describes the major types of copywriting, and discusses specialized types of copywriting. It then introduces you to the two main audiences who will read your copy and describes the types of writing that some people mistake for copywriting. It includes a handy glossary of common copywriting and marketing terms that you need to know before you offer your services as a copywriter.

It goes into great detail about the seven questions you must ask before you can write a great copy. We'll cover what you are selling, where you are selling, who you are selling to, why they should buy, who your competition is, the most important thing to say in your copy, and what you want prospects to do after reading your copy. Section two ends with a lesson on how to research a product or a service so that you can sell it with effective copy.

Course Duration

You have 12 months of access to the course online from the day you purchase the course. The Course is self-paced, giving you the option to go fast or ; 

Certification

Upon completion of the course, internationally recognised certificates that can be traced by employers are available upon completion 

Why choose us?

  • Respectable London based company 
  • Internationally recognised accredited qualifications
  • Affordable courses for everyone
  • Access to our free career advisors
  • Monthly Prize draw entry for anyone who purchases a course
  • Over 95% pass rate
  • 1 year accessibility to the course
  • PDF or hardcopy certificate available to show employers 
  • Study at your own pace anywhere 
  • Employer has access to certificate validation 
  • Tutor Support available
  • Invitation to future job fair

Updated on 31 January, 2023

About Edplx

Edplx is a UK based talent driven company and global leader in online courses. We are proud of helping learners in attaining real qualifications and leading them to success. We offer award body accredited online courses recognised by respected companies and organisations giving you the career and network opportunity. We are proud to work alongside with world class Instructors and Professors providing the best of education. We are on a mission to help students have access to education from all parts of the world. We believe everyone should have the opportunity to study, learn and attain a career. We offer a variety of online courses that will help focus on the subjects our learners are interested in. We ensure our students are exposed to knowledge shared  by highly professional instructors around the globe which cannot be learned in books.

Why choose us?

  • Respectable London based company 
  • Internationally recognised accredited qualifications
  • Affordable courses for everyone
  • Access to our free career advisors
  • Monthly Prize draw entry for anyone who purchases a course
  • Over 95% pass rate
  • 1 year accessibility to the course
  • PDF or hardcopy certificate available to show employers 
  • Study at your own pace anywhere 
  • Employer has access to certificate validation 
  • Tutor Support available
  • Invitation to future job fairs
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