Bright Future Training Institute Social Media Marketing Diploma Bright Future Training Institute
Price: AED 1,200
Instructor led live virtual classroom online. Classes may be individual or in group.

Course details

Course Outline

INTRODUCTION
  • What is social media?
  • Proof of the power of social
  • How does social media help businesses?
  • Social media habits to avoid
SOCIAL MEDIA IN BUSINESS
  • Understand the current social media landscape
  • Case studies and examples of who’s doing it well – and who’s not!
  • The challenges and opportunities presented by social media
  • Overcoming resistance to change
PLANNING FOR SOCIAL MEDIA
  • Aligning social media with your business plan
  • Using social media to establish your identity and your message
BLOGS
  • The importance of blogging
  • Audience engagement using video
  • What to blog about
  • Commenting and guest blogging
TWITTER IN YOUR SOCIAL MEDIA CAMPAIGN
  • Getting the best out of Twitter
  • Twitter jargon
  • Retweets, hashtags and lists
  • Twitter tools
  • Finding influential users
  • Adding a Twitter widget on your site/blog
  • Changing your Twitter background
LINKEDIN IN YOUR SOCIAL MEDIA CAMPAIGN
  • Enhancing your profile
  • Building connections and recommendations
  • Driving traffic with groups and answers
FACEBOOK IN YOUR SOCIAL MEDIA CAMPAIGN
  • Profiles, groups and business pages
  • Developing a Facebook business page
  • Making the most of Facebook timeline
  • Promoted Posts & Facebook Ads
GOOGLE+ IN YOUR SOCIAL MEDIA CAMPAIGN
  • Your profile and business page
  • Using Circles
  • +1’s – their impact on SEO
PINTEREST IN YOUR SOCIAL MEDIA CAMPAIGN
  • The power of sharing visuals
  • Pinning and repinning
  • MEASURING AND MONITORING
  • What are people saying about you?
  • Analytics and stats tools
DEVELOPING YOUR SOCIAL MEDIA PLAN
  • Measure the success (or failure) of your current social media efforts
  • How do you determine the ROI of social media?
  • Crowdsourcing – what it is and how you can use it
  • The role of User Generated Content
  • How to use social media for enhanced search engine visibility
  • Ways to implement the technology internally for improved growth and profitability
  • How to get the best out of online video, podcasts, discussion forums, wikis and blogs
  • Developing your Key Performance Indicators
Updated on 13 November, 2024

About Bright Future Training Institute

Welcome to Bright Future Institute: Empowering Your Future with Quality Education

Bright Future Institute is your gateway to skill enhancement and professional growth in the UAE. We are KHDA and Dubai Government-approved, ensuring that our courses meet the highest standards of quality and relevance. Our mission is to provide students with practical skills and industry knowledge through courses led by experienced professionals.

We are committed to achieving outstanding results with a perfect blend of experienced senior educationists and a dynamic group of energetic trainers on our faculty. As an affiliate partner of the British Council, we have a strong track record of consistently helping students achieve impressive IELTS scores ranging from 7 to 9 bands for both IELTS Academic and IELTS General tests.

Our diverse range of specialized programs includes Exam Preparation (IELTS, PTE, OET), IT Programs (such as CCNA Certification and CCTV Training), Hospitality Management, Accounting, and Engineering courses. At Bright Future Training Institute, we emphasize hands-on learning and real-world applications to ensure our students are well-prepared to excel in their chosen fields.

Enroll today and book a free demo session to start your journey toward a bright future!

For any inquiries, please contact us. We look forward to supporting your educational and professional aspirations!


Affiliation & Accreditation:

  • British Council
  • KHDA (Knowledge and Human Development Authority)
  • Dubai Government
  • Excellist

What Our Students Say

  • Yasiru Samarawickrama: "Bright Future Training Institute is the most trustworthy in Dubai. I'm thrilled with their brilliant support. Ms. Pinithi Pavithra, my counselor, provided excellent guidance and helped me choose the best course for my career. The best place for accounting training!"

  • Afzal S: "I completed the Tally course here. My trainer, Mr. Jaleel, was fantastic—very patient and an excellent instructor. Ms. Pinithi handled my admission and scheduling perfectly. Thank you, Ms. Pini, and thank you, Jaleel sir!"

  • Sarah Asma Nfidsa: "Ms. Pinithi is incredibly professional and supportive. Many thanks for your assistance with the registration process and for making everything smooth."

  • Kamal Shantha: "I had a great experience joining Bright Future for Tally Prime Accounting. My trainer, Mr. Jaleel, ensured I mastered the course in a short time. Ms. Pinithi, my counselor, was very supportive throughout the process."

  • Hasaranga Umalsha: "An exceptional institute for Digital Marketing training! The instructor’s knowledge is top-notch, and Ms. Pinithi was instrumental in scheduling classes according to my availability. Highly recommend for skill enhancement!"

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