Convertas Public Relation Campaign Convertas
Price: AED 14,672

    Course details

    Objective
    • List and define PR concepts and differentiate between PR and advertising
    • Create and implement a PR plan
    • List contributions of PR campaigns to strategic management
    • Manage a crisis using PR
    • Explain the importance of organizational and corporate image
    • Measure PR effectiveness
    Outline
    PR recap
    • PR: definitions, concepts
    • Stakeholders in PR
    • The many components of PR
    • Key differences between PR and advertising
    Creating and implementing a public relations plan

    Eligibility / Requirements

    There are no eligibility requirements to attend this course.

    About Convertas

    CONVERTAS is a reliable advisory firm, helping organizations develop their activities to align with their objectives adopting the best practices.

    Our trainings and workshops cover all areas of business including Management,Soft Skills and Human Resourses Management, Marketing and Sales, Accounting and Finance, Procurement  and Logistics, targeting organizations, managers and employees. Whether in-house or public, trainings are organized with the highest qualified trainers.

    Our methodology relies more on the use of audio-visual impact which is more effective than the lecture style. Presentations, videos and simulations methods have proven to be very effective for people to remember.

    Moreover, doing and teaching are the best vehicles for learning and remembering. This includes involving the trainee in the teaching process by interacting, through completing worksheets and inciting to explain and present what is acquired.

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