- Duration: 10 days
- Timings: Thursday 7pm-10pm / Friday & Saturday 9am-5pm
Course details
Who is this course for?
Working Professionals
What will I learn?
- Introduction to Services Marketing ,Consumer Behaviour in Services
- Delivering Quality Service ,Customer Satisfaction Measures
- Developing Sustainable Service Models
- Demand Management in Services
- Service Recovery ,Service Promotion
- Service Pricing
- Relationship Marketing and Loyalty
- Distribution of Services, Services Strategy and Performance Measurement
Is this course accredited by an international or local body?
XLRI India and KHDA
Will I recieve a certificate of completion?
Yes, from XLRI India
Entry Requirments
Graduation and some work experience
Updated on 08 November, 2015Course Location
About XLRI
The XLRI School of Business and Human Resources, Jamshedpur is a premier graduate business school in India. Established in 1949 it is arguably the oldest business school in India and is regarded to be among the top 5 business schools of the country.
XLRI in partnership with Allied institute of management Studies has been offering premier management education to the UAE work force. This partnership started in year 2001 and in the last 13+ years XLRI Dubai operation has trained more 500 + working professionals through their various long duration academic programs. i.e. Executive Program in management , Logistics and Supply Chain and in Human recourse Management. All the XLRI programs are delivered in the evening class mode with 100% faculty inputs from XLRI India. In the last 13 years XLRI – AIMS proudly states that their Management Development Program has attracted both International & Local companies.
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