Performance & Programmatic Marketing Workshop AstroLabs Academy
Price: AED 1,100
Instructor led live virtual classroom online. Classes may be individual or in group.
  • Duration: 1 Days
  • Timings: Part Time, Weekends

    Course details

    One of the most crucial parts of any Digital Marketing strategy is Performance Marketing. In this workshop we'll be covering the most important aspects of creating scalable performance marketing ads across all channels, including Programmatic ads, whether you're working with agencies or running your own campaigns.

    This workshop will cover Performance Marketing fundamentals, practical exercises in creating campaigns on:
    • Google Display Network
    • AdWords Google Search
    • Google Shopping Ads
    • Facebook / Instagram, Twitter, LinkedIn, and SnapChat Ads
    • Importing and targeting audiences
    • Retargeting and 3rd party ads
    • Optimizing for different bidding strategies (CPA and more)
    • Programmatic ads
    • Using 3rd party data ads for larger budget
    • Dealing with agencies.
    Updated on 23 June, 2020

    About AstroLabs Academy

    AstroLabs is an entrepreneurship platform for the Arab world that convenes top startups in our Dubai tech hub, runs specialized educational programming through our academy, and advises the region's most influential institutions on digital strategy. AstroLabs Academy's curriculum is designed to deliver actionable learning to startup founders as well as corporate managers on the most relevant topics in digital business. 

    See all AstroLabs Academy courses
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