Mastering Customization & Automation JLT, Dubai

Course details

Learn to Master Google Analytics: Track the important KPI's needed for your business, Tell stories with your data, Import Advanced Metrics Dimensions,Customize Your Reports & Dashboards with the exact data you need, and Automate key processes.

Who is this course for?

• Digital Marketers
• Marketing Managers
• Entrepreneurs, looking to grow thier business
• Business Intelligence Analysts
• Anyone wanting to grow thier knowledge of Google Analytics, and improve their markatable skills

What will I learn?

• Defining Events, Goals and Ecommerce Transactions
• Setting up conversation funnels (with and without Enhanced Ecommerce Enabled)
• Creating Custom Segments, Reports and Dashboards
• Intelligence Events and Custom Alerts
• Learn to tell a story with your data, by asking the right questions
• Integration with Adwords, and other Social Media channels 
• Dimension Widening and Importing Cost Data
• Integration with Google Webmaster Tools, and Google Tag Manager
• Cross Device Tracking
• Automation with Google API and Excel

How will I benefit from taking this course?

• Master a highly in-demand skill and improve your Business Intelligence expertise.
• Learn from experts in the industry with extensive experience in Google Analytics & Digital Marketing.
• Streamline your use of Google Analytics

Entry Requirements

• Bring your own laptop
• Enthusiasm, imagination, and an open mind