Price: AED 1,460
Instructor led live virtual classroom online. Classes may be individual or in group.
- Duration: 1 Day
Course details
Learn how to implement a successful online marketing strategy, by learning about every important marketing channel. Understand the advantages of each channel, and how you can use them to achieve your marketing and business goals.What Will Be Covered?
- Push Marketing: Display- GDN (Google Display Network), Facebook, LinkedIn Ads
- Pull Marketing: SEM- PPC, Adwords, setting up your first campaign, Adgroups and Keywords.
- Long term marketing: SEO (Technical & Content), Organic Social Media (Automation, Growth Hacking & Content)
- Customer Retention: CRM, Newsletter, Segmentation and Automation.
- Optimizing the funnel: Making smart changes to your site. How to setup Retargeting (Facebook and Google).
- Learn to Track Everything Using Google Analytics: Tag all of your URL's with UTM parameters. using events and Goals to track conversions, and learn where to put your marketing focus.
Eligibility / Requirements
A basic understanding of marketing is recommended, but everyone is welcome!
Job roles this course is suitable for:
Social Media Executive , Digital Marketing Manager , Marketing & Communications Executive , Sales & Marketing Trainee , Marketing Intern , Assistant Marketing Manager , Entrepreneur , Co-founder , Social Media Manager , Accounts Manager , Affiliate Marketing Manager , Social Media Expert , Social Media Specialist , SEO Specialist , Cluster Marketing Communication ManagerCourse Location
About AstroLabs Academy
AstroLabs is an entrepreneurship platform for the Arab world that convenes top startups in our Dubai tech hub, runs specialized educational programming through our academy, and advises the region's most influential institutions on digital strategy. AstroLabs Academy's curriculum is designed to deliver actionable learning to startup founders as well as corporate managers on the most relevant topics in digital business.
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