Retailing Strategy and Management Skills for Successful Building Chain of Retail Outlets PetroTech
Price: USD 2500

Course details

In this program you will learn about... 

Globalization is rapidly Expanding the Large Store Retailing Business.  Innovating techniques and strategies are required to succeed in the changing market. Traditional retailers also need to adopt these strategies in order to survive and succeed. Too many long established retailers are losing out to new innovative marketing chains. 

This program will provide you the understanding and the skills required to not only survive but develop thriving business chains. It will also help you develop and implement strategies for Lon Term Success of your Organization.

The program also covers the relevant Good and Best Industry Practices.

Program Content

(Subject to Customization by the Program Director based on Each Program Participant Group)

Key Issues in Managing Large Chains

Customer Needs, Real Needs & Expectations

Customer's Processes

  • Prequalification Process
  • Evaluation Process
  • Buying Process
  • Post-Buying Process
  • Electronic Buying

Understanding Strategic Aspects

  • Market Strategy
  • Locating Strategy
  • Competitive Advantage Strategy
  • Human Resource Development Strategy
  • Logistics Strategy
  • Building Loyal Customer Base
  • Publicity Strategy
  • Internet & Electronic Strategies
  • Information Strategy
  • Service Retailing Strategy

Managing Retail Chains

  • Planning
  • Monitoring
  • Reporting
  • Human Resource Development
  • Solving Day to Day Problems
  • Coordinating
  • Selecting & Motivating Staff
  • Customer Experience
  • Service Delivery Management
  • Logistics
  • Vendor Management & Development
  • Promotions

Program Recommendations & Action Plan

Updated on 27 July, 2016

About PetroTech


The adage that “knowledge” is power holds very true in this industry. In order to maximize results we are constantly updating and upgrading ourselves. This commitment to ongoing skills development is one of the reasons we are success, the belief that there is a “better way to do things” is what motivates us each and every day. By aligning with us you are going to benefit from our years of expertise in real world scenarios. Classroom learning is great but there is no substitute to real world experience which is what we are bringing to the table.


Billionaire investor Warren Buffett said “price is what you pay but quality is what you get” and that expression is very true. With use we understand that your time is very valuable and you only want the best and most current industry related knowledge which is what we bring to the table.  Instead of giving you massive amounts of inaccurate or outdated information you get precisely what you want, the most current knowledge so you can make truly informed decisions that will directly impact productivity and your bottom line. When results are what you are looking for then the choice is clear, we are your partners in success.


Technology has revolutionized the way knowledge is disseminated in throughout the world, what use to take months or even years to reach the masses can be done in a few hours ! In order to remain relevant and viable we need to embrace innovations. The challenge with innovation is knowing when to implement it and what type of return you can expect from it. Instead of risking your time and resources we have the answers for you, Since we are at the vanguard of the industry whenever there is a fruitful innovation we will be there providing you with the information needed to make the right decision.


We understand you may have unique need so we provide a tailored made (bespoke for our U.K. friends) approach that will address your questions in the most conducive manner possible.  Respect to us means putting your interests, your needs at the forefront of our mind. You will see how genuine we are and that you not just “some customer” you are our partner in success just as much as we are your partner in success. We firmly believe in the “golden rule”, treat others with graciousness, courtesy and respect.  Come experience the difference that quality and respect makes and you will truly be amazed.

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