Learners Point Training Institute Corporate Branding Strategy Learners Point Training Institute
Price: AED 9,500
Instructor led live virtual classroom online. Classes may be individual or in group.
  • Timings: Flexible

Course details

The KHDA-authorized 30-hour Branding Course empowers professionals to craft successful branding strategies. Tailored for marketing, creative design, and brand strategy careers, the course helps individuals with essential skills for building robust brands. Its practical approach ensures insightful knowledge for informed decision-making, catering to beginners and industry experts. Understand the ever-changing world of branding with formal and focused training that looks into the complexities of brand strategy, setting professionals on a path to career advancement.

Course Objective
  • Attain mastery in successful branding strategies through the KHDAauthorized 30-hour Branding Course
  • Acquire essential skills tailored for marketing, creative design, and brand strategy careers
  • Develop proficiency in building dynamic brands with a practical and hands-on approach
  • Gain insightful knowledge to facilitate informed decision-making in the field of brand strategy
  • The course accommodates a diverse range of professionals catering to both beginners and industry experts
  • Understand the dynamic landscape of branding with a formal and focused training methodology
  • Learn the complexities of brand strategy to comprehend the ever-changing world of branding
  • Put your career forward with a comprehensive understanding of brand development and strategy
Course Outline

Defining Branding
  • Introduction
  • Brands, Branding, Brand-building
  • Popular Brands & Why They Stand Out
Branding Processes
  • Discussion on Branding Processes
  • Identifying a Product’s Features, Values, and Benefits
  • Various Brand Architecture & Processes
Creating a Mission
  • Introduction to Mission Statement
  • Examples of Good Mission Statements
  • Hands-on Exercise to Create Mission Statement for a Product of Choice
Positioning your Brand
  • Introduction
  • What is Balanced Scorecard
  • Brand Evaluation Using Balanced Scorecard
  • Hands-on Exercise
Evaluation Results
  • Introduction
  • Interpreting Brand Evaluation Results
  • Common Signs of Brand Trouble
Keeping Your Brand Alive
  • Introduction
  • Refreshing, Re-launching a Brand, & re-branding
  • Case Study
Customer Testimonial

Hakim Reth, Brand Strategist –
"The Branding Course gave me a solid foundation in crafting effective brand strategies. The practical approach made the learning process seamless."

Afsana Mahruki, Creative Design Specialist –
"As a creative designer, the course added a new dimension to my skills. Now, I approach design projects with a deeper understanding of brand identity." Updated on 27 November, 2024

Eligibility / Requirements

  • The professional should at least have an undergraduate degree in a relevant major, such as marketing, advertising, or business
  • Individuals can have advanced qualifications, such as a Master of Business Administration (MBA)
  • Apart from this, having additional certifications from courses such as Branding - Creating and Managing your Corporate Brand can enhance your career prospects

About Learners Point Training Institute

Empowering Professionals for a Dynamic Future in the UAE

Learners Point Academy is a premier provider of professional training and development solutions, dedicated to equipping individuals and organizations across the UAE with the skills and knowledge needed to thrive in today's competitive landscape.

A Commitment to Excellence

We offer a diverse and comprehensive range of training solutions, with a particular focus on IT, Cybersecurity, Management and Logistics, in addition to other key sectors:

  • Business & Leadership: Sharpen your strategic thinking and management skills to lead with confidence.
  • Finance & Accounting: Master financial analysis and reporting for sound decision-making.
  • Human Resources: Optimize talent acquisition and cultivate a thriving workplace culture.
  • Soft Skills & Personal Development: Enhance communication and leadership abilities for personal and professional growth.
  • Supply Chain Management: Streamline operations and ensure efficient delivery of goods and services.
  • Quality Management: Drive process improvement and deliver exceptional customer satisfaction.

Our Approach

At Learners Point Academy, we believe in a learner-centric approach, combining theoretical knowledge with practical application. Our expert instructors, drawn from industry leaders, provide personalized guidance and support to ensure optimal learning outcomes.

Tailored Learning Options

We understand that professionals have diverse learning needs and schedules.
Therefore, we offer a variety of delivery methods:

  • Classroom Training: Benefit from face-to-face interaction and networking opportunities in our modern facilities across the UAE.
  • Live Online Training: Participate in engaging virtual classes with real-time interaction for learners within the UAE and across the MENA region.
  • In-Company Training: Customize training programs to meet your organization's specific needs and deliver them at your preferred location within the UAE.

Empower Your Success

Learners Point Academy empowers you to achieve your professional goals and drive success for your organization. Contact us today to explore our extensive course catalog and embark on your transformative learning journey!

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