- Payment Terms: Enquire
- Duration / Course length: 24 Hours
- Starting Date: Enquire About It
- Timings: Flexible
Course details
This Sales and Marketing skill development course has been designed to help individuals working in sales and marketing domain with the toolkit and knowledge required for managing sales activities. Helps develop strategy, conduct market research, and planning that is required to successfully manage these aspects of a business. The course is highly practical oriented and helps the participants improve sales productivity.Course Objective
Upon completion of the course, the skills and knowledge you develop gives you an edge over other Sales and marketing staff in the market landing you in a Job or promoting from your current. The course offers you the confidence and skills to develop ideas to reach people and sell products. You will gain the expertise to work across any industry. The course takes a step by step approach in giving insights on how to conduct market research, how to develop sales pitch, how to negotiate and win the deal.
Course Outline
Laws and ethics of selling
- Legal and ethical requirements in sales
- Consequences of non-compliance for individuals & organisations
- Consequences of non-compliance for customers
- Preparing, developing and delivering sales presentations (or pitches)
- Customer’s needs and preparing a presentation to meet those needs
- Customizing sales presentation to suit the customer and meet pre-defined objectives
- Providing opportunities for questions to be asked
- A sales pitch for the group of customers
- Handle and overcome sales objections
- Negotiate to close the sale effectively
- Making sale mutually beneficial
- Responding to different members of the decision-making unit in various markets
- Analysing buyer behavior
- Methods of contact and presenting appropriate solutions
- Understanding customer types
- Targeting based on segmentation
- Profile characteristics
- Difference with profiling
- Implicit and explicit customers
- Market research to increase sales
- Marketing plan
- Market assumptions
- Demand forecasting
- Type of product or product line you have
- Competition in territories
- Channels of distribution and the transport system
- Performance management of staff and units
- Managing own professional development
- Enhance career progression
- Being goal oriented
- Lead generation
- Creating scripts and templates
- Developing and nurturing relationships
- Outcome-based approach
- Pro-actively manage the sales cycle
- Optimizing conversions
- Forecasting
Nabeel Saleh –
“I think the structure on the course was very good, starting from communication module to prospecting techniques and to closing the deal. We had some practical role play and exercises so we could feel how these different techniques worked with different clients and that was a very good takeaway. The examples in the manual were easy to understand, and I think they will be very good when preparing calls/meetings and nurturing each lead. I recommend this program to all professionals working in the sales field.”
Nancy Mathew –
“The training and coaching helped me break through barriers and I am sure it will help me achieve my sales goals. I learned to handle tough customers and how I can meet their expectations. It was indeed an effective training. Trainer had a wealth of sales experience in great companies and hence we was able to share many practical insights.” Updated on 27 November, 2024
Eligibility / Requirements
To acquire the Certified Sales and Marketing Professional certification, one must fulfil the following:
1) A passing score in the CSMP examination
2) Bachelor's Degree in any field OR A minimum of one year’s experience in the area of sales and marketing
3) A minimum of 30 hours of sales and marketing management-approved training
Job roles this course is suitable for:
Sales Manager , Marketing Manager , Sales Coordinator , Sales Executive , Marketing Executive , Marketing managementCourse Location
About Learners Point Training Institute
Empowering Professionals for a Dynamic Future in the UAE
Learners Point Academy is a premier provider of professional training and development solutions, dedicated to equipping individuals and organizations across the UAE with the skills and knowledge needed to thrive in today's competitive landscape.
A Commitment to Excellence
We offer a diverse and comprehensive range of training solutions, with a particular focus on IT, Cybersecurity, Management and Logistics, in addition to other key sectors:
- Business & Leadership: Sharpen your strategic thinking and management skills to lead with confidence.
- Finance & Accounting: Master financial analysis and reporting for sound decision-making.
- Human Resources: Optimize talent acquisition and cultivate a thriving workplace culture.
- Soft Skills & Personal Development: Enhance communication and leadership abilities for personal and professional growth.
- Supply Chain Management: Streamline operations and ensure efficient delivery of goods and services.
- Quality Management: Drive process improvement and deliver exceptional customer satisfaction.
Our Approach
At Learners Point Academy, we believe in a learner-centric approach, combining theoretical knowledge with practical application. Our expert instructors, drawn from industry leaders, provide personalized guidance and support to ensure optimal learning outcomes.
Tailored Learning Options
We understand that professionals have diverse learning needs and schedules.
Therefore, we offer a variety of delivery methods:
- Classroom Training: Benefit from face-to-face interaction and networking opportunities in our modern facilities across the UAE.
- Live Online Training: Participate in engaging virtual classes with real-time interaction for learners within the UAE and across the MENA region.
- In-Company Training: Customize training programs to meet your organization's specific needs and deliver them at your preferred location within the UAE.
Empower Your Success
Learners Point Academy empowers you to achieve your professional goals and drive success for your organization. Contact us today to explore our extensive course catalog and embark on your transformative learning journey!
Sales and Negotiation Related Questions
Enquire about this course
You may add more courses here,
your list will be saved.
