Course details
Course Content1. Introduction
- What are Search Engines and Basics?
2. Websites and Basics
- What is Website?
- Working of Websites.
- Details about HTTP, HTTPS & FTP.
- How to register Site?
- Hosting of site?
- Domain Extensions and Sub-Domains
3. Keyword Research
- What is Keyword?
- What is Keyword Density?
- Keyword Proximity
- Keywords Research & Analysis
4. On-site Optimization
- What is on-page optimization and why is it important
- Title tags
- Meta description
- Creating/uploading Robots file
- Creating/uploading XML Sitemap
- 404 Error Redirects
- 301 / 302 redirection
- Competitor analysis
- Some Common SEO tools & plug-ins
- Anchor Text
- Heading tag
- Image optimization
- Mobile optimization
- Basic link building
- Blog Creation & Posting
- Article Submission
- Search Engine Submission
- Directory Submission
- Free Classifieds
- Forum Postings
- Social Bookmarking
- Documents / PPT & PDF Sharing
- Image Submissions
- Press Releases Submission
; Google Analytics
; Google Search Console
; Quiz Updated on 12 September, 2019
Job roles this course is suitable for:
Marketing Professionals , Office Product Marketing Manager , Digital marketing , Marketing specialistCourse Location
About Optimizer Middle East
Introduction:
Optimizer Middle East is a professional organization located in Business village, Deira, Dubai, UAE and active in the MENA countries. The core business of the organization encompass services and consultancies in accounting management systems based on international standards and professional training including technical, management and accounting with the objective of developing personnel skills.
We have executed various professional development projects the Gulf region and North Africa till date targeting to be a leader for Training and development in the area.
Vision:
We Optimizer Middle East shall become the professional umbrella for all the training and development professionals in MENA regions.
Mission:
Develop, organize, sustain through providing professional services, consultancies and training with the objective of disseminating standardized and developed professional practices to individuals and private as well as governmental organizations in MENA region.
Our Objectives:
- Provision of knowledge as skills
- Empowering individuals and organizations in MENA region with the latest professional advanced tools
- Introduction of conceptual practices in the organizational activities
- Qualifying professional experts in the government and private sector
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