Professional Certification in Public Relations EMDI Institute of Media & Communications
Price: AED 8,000

Course details

This course gives you an insight into the Public Relations Industry. Our faculty range from Journalists, PR Professionals, Brand Strategists, Advertising agency owners who give us LIVE briefs and examples of the corporate world.

The topics that will be covered are:
  1. What is PR?
  2. Careers in PR and How and Agency Works
  3. PR Tactics and Simple Case Studies
  4. Media Relations
  5. Advanced Case Studies
  6. Client Briefs
  7. Developing a PR Strategy
  8. PR Measurement & Monitoring
  9. Writing for PR
  10. Press Release Writing Workshop
  11. Events Related to PR
  12. Freelance PR
  13. Crisis Management 
  14. Final Projects Workshop
  15. Final Projects Presentation
There is a huge potential for employment and entrepreneurship- where freelance professionals are often sought after for their services.
All our courses are certified by Pearsons, UK. EMDI is a Member of ILEA-ME (International Live Events Association - Middle East)
 
Why choose EMDI?
EMDI is an international training institute established in Dubai since 2004. It has trained over 2000 professionals in Dubai alone and over 6000 in India.
Every lecture at EMDI is taught by Industry professionals - which means you learn from Industry experts working for corporate, running their own business and consultants who share their experiences. No boring faculty, just actual experiences and knowledge is shared daily with students.
While you are doing the course, EMDI provides opportunities to work on internships, permanent placements as and when the opportunity arises.
The course is structured so that working professionals and students can both attend - lectures on Saturdays
Great placement and internship record - just check out our for more details. Excellent way to network in the media environment.
Learn from the Industry, Work with the Industry, Placed in the Industry. Updated on 21 April, 2019

Eligibility / Requirements

Candidate has to be above 18 years of age
Your latest educational qualifications transcripts
We welcome individuals from 18 yrs onwards who are looking for 
Alternate Career Options

Emerging Professionals – for eg Freelancers
Stay at Home Mums
Working Professionals
Entrepreneurs & Business Owners

About EMDI Institute of Media & Communications

EMDI was established in 2002 to provide professional training for the event management & media industry. Industry stalwarts were asked - what were those key skills that they were looking at in new recruits, and accordingly curricula and training content was structured to fulfill this gap. The Media, Creative and Entertainment Industry is competitive, fast paced, and are drivers for the global economy. Careers within the creative industry are considered an extremely lucrative option in today's job market. For every course that is offered at EMDI, there is a huge potential for employment and entrepreneurship - where freelance professionals are often sought after for their services. 

See all EMDI Institute of Media & Communications courses
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