- Duration: 30 Hours
- Timings: Part Time, Flexible
Course details
If you are looking to prove your competence in search strategy, with discipline in SEO, PPC and analytics, then the Professional Diploma in Search Marketing is for you.Search Engine Optimisation focusses on gaining visibility on search engine results and is a valuable tool in any digital marketing professional's arsenal.
Qualification
- Level 7 Diploma
What you can expect from a course with the Learning People:
- Dynamic learning
- Learn the latest tips, techniques and tools through engaging lectures, practical exercises, slides and learning resources.
- Enhance your career
- Syllabus is delivered by industry experts and validated by leading digital giants such as Microsoft, Google, PayPal and Facebook.
- Lucrative career path
What you'll learn:
- SEO setup
- SEO content
- SEO workshop
- Pay per click advertising - search
- Pay per click advertising - display networks
- Pay per click advertising - video
- Google analytics - setup
- Google analytics - applied
- Search marketing strategy and planning
Professionals responsible for the planning, execution or measurement of search marketing campaigns, search engine specialists, search advertising and optimisation professionals, or anyone who would like to pursue a career in this area.
Requirements
No formal prerequisites
Career path
Upon completing the Professional Diploma in Search Marketing from the DMI you will be able to pursue many digital career paths, including becoming a:
- PPC Executive
- PPC Manager
- Marketing Manager
- Performance Marketing Manager
Eligibility / Requirements
No formal prerequisites required for this course
About The Learning People
Who we are and what we do
At the Learning People, we are tech career experts providing career ready, professional education worldwide. We specialise in providing professional education in cyber security, coding, IT and project management.
We’re extremely passionate about guiding individuals on their journeys to their dream careers and enriching their lives.
Gain an industry recognised, career ready certification
From the first moment you get in contact with us, we’re here for you. Together, we can identify your career goals and provide you with a personal flight plan for getting there.
We’re here to help you identify and navigate through this world of opportunities and in turn, provide the tech world with qualified professionals. We'll empower you to make informed choices about your future by giving you the information and support you need to move through your journey with confidence and ease.
Tech career experts
We are deeply rooted in the tech world, partnering up with external industry experts, the world’s leading job boards and recruiters. They deliver us and our student's real-time industry insights and support us in enabling the most up-to-date resources, intelligence and job opportunities.
Thanks to our practical alignment, we are able to constantly translate industry insights to the most in demand and up to date course content, keeping our students ahead of the curve and in line with market demand.
Why choose us
- User friendly online course content
- Trusted by industry giants; Mastercard, VISA and BT to name a few
- Our expert career consultants will help you choose the perfect course to skyrocket your career
- Our award winning StudentCareTM team will support, guide and motivate you every step of the way
- Stand out from the crowd with an industry recognised certification
- Receive a student discount card when you enrol
- Our CV detox team will support and prepare you to enter your dream career
Join a community of over 50,000 students around the world experiencing the next generation of professional education.”
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