The 5 Keys to a Great Tagline

Course details

Ever wonder what makes a company tagline or ad campaign slogan stand out from the competition? Large companies pay ad agencies big bucks to come up with memorable taglines. But even if your budget is tight, you can still create effective taglines that establish your brand and grow your business. This quick video course presents 5 keys to creating and evaluating effective taglines that you can use right now in your marketing efforts. Using these 5 keys and a simple scoring model, I'll show you how to take the guesswork out of the process and produce tagline ideas that resonate with your target audience.