Course details

Telesales - the business of marketing goods or services by telephone - is the fastest and most cost-effective selling approach used today. Products and services can be sold on the phone, and prospects can be targeted for specific industries. This course shows you how to make calls, get positive results, overcome screeners, find the right person, and make an effective presentation on the phone.

Course Objectives:

By the end of this course, participants will be able to:

  • Utilize an excellent selling and customer service attitude
  • Utilize the telephone as a powerful tool through which they can reach and penetrate accounts which have been neglected
  • Understand and appreciate the sales cycle and the role of telesales
  • Manage cross-selling and up-selling effectively
  • Understand the importance of selling multiple services to a single customer and how to be proactive in making it happen
  • Develop effective telephone handling skills, such as identifying buying signals and how to seize opportunities
  • Turn every call into a positive lead or sale

Course Outline:

  • The Right Selling & Customer Service Attitude
  • Everybody Sells
  • Cross-Selling
  • Up-Selling
  • Listening & Asking Questioning
  • Probing and Listening Effectively
  • Answering In-Bound Calls
  • Making A Presentation on the Phone
  • Making Effective Out-Bound Cold Calls
  • Designing A Telephone Script
  • Role-play: Making Out-Bound Calls
  • Solution Selling vs. Product Selling
  • Handling Objections
  • Consultative Selling
  • Developing Standards in Responses Over the Phone
  • Handling Complaints and Crises
Updated on 08 November, 2015

About BLI Consulting & Training

We_They was founded in 1988 with the aim of providing first class training and consulting services, enabling our clients to improve and sustain a valuable competitive advantage, hence, making a positive contribution towards their success. Working closely with national and multi-national companies, we offer global experience coupled with practical, local expertise.  

We aim to deliver innovative yet practical business solutions, from concept formation to implementation and evaluation. BLI’s depth of service and global reach translates into seasoned knowledge for tailoring our services to our clients’ specific needs. 

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