Social Media Management Design Institute Amman
Price: USD 311
  • Duration: 15 Hours

Course details

Day 1: (5 Hours)

- Intro to web

- Browsers and extensions

- Google Search Hacks

- RSS and automation

- Website domains & hosting

- Blogging WordPress

- Wordpres setup

- Content evolution

- Content Marketing

- Setting up Objective

- Plan | Listen | Measure | Adapt | Report

- Social Media Tools

- Monitoring Tools

- Management Tools

- Measuring Tools

- Influencers Tools

LAB: Create a WordPress Blog

Day 2: (5 Hours)

- Facebook Ads

- Facebook Content Marketing

- Twitter:

- Finding the right people & accounts to follow in your business

- How to search properly for information & competitors

- Using Twitter lists as a powerful marketing tool

- Twitter Strategies for Effective Marketing

- How to monitor the conversation about your business

- Using Twitter for lead generation

- Advanced Twitter Marketing Strategies

- Twitter influence & Klout scores

- Measuring your impact on Twitter

- 3rd party analytics

- Case studies for best Twitter marketing strategies

LAB: Create the perfect Facebook Post & the perfect Tweet

Day 3: (5 Hours)

- Social Media Strategy

- Social Media Team structure and job description for each role

- Social Media Guidelines

- Social Media Internal Communications

- Social Media pay scale

- Social Media roles

LAB: Create the outline for your company strategy

Updated on 08 November, 2015

About Design Institute Amman

Design Institute Amman, is a Jordanian institute serving the region, created to upgrade the design skills and capabilities of regional professionals to enhance the competitiveness of regional businesses through design. We provide a studied and formal link to the best designers and design institutes in the world, enabling us to provide the most relevant design knowledge and experience to meet the needs of regional companies wishing to compete and differentiate themselves on a global scale.

We develop relations with productive sectors of the economy, whether it is in industry manufacturing, technical service provision or development (software development, gaming, graphic design, jewellery design, product/industrial design, packaging design, interior design, fashion design, etc.) and commercial service provision (retailing, publishing, etc.) We identify what challenges sectors face and determine how design might alleviate or overcome these challenges. Based on this understanding, we work with international partner organizations to craft and deliver appropriate design training material. We have also developed relationships with local and regional designers and design instructors who can offer regional flavor and experience to design.

Our courses are designed to help professionals advance their skills and develop new exciting career options. As such, courses are open to professionals working within target companies and professionals or design enthusiasts wishing to invest in either further developing their skills or transition into new careers. All courses are internationally recognized and certified by international partner organizations. Certificates are provided for successfully completing the individual training courses by Design Institute Amman and partner organizations.

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