Course details

Interested in marketing your small business or organization with social media, but not sure where to get started? Don't feel overwhelmed. This webinar was designed for you. We've combined our Basics of Social Media webinar and our You're Social - Now What? webinar into one kick butt boot camp!

You'll learn the value of using social media to reach your customers and how it can lead to new customers, as well as driving repeat sales. You'll learn the basics of the 5 most popular social media networks Facebook, LinkedIn, Twitter, Google+, and Pinterest and how to evaluate which one is best for your small business.

In Part 2 of this webinar, you'll take a deeper dive into each of the networks to learn how to write content for your audience, how often to post, different content types for each network, and how to use an editorial calendar. You'll also see examples of how other businesses are using each of the social networks. You'll learn social media etiquette and how to track your progress to know if it's working for your business.

Updated on 30 December, 2017
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