ABE Level 4 Diploma in Marketing Management Toa Payoh, Central

Course details

The Association of Business Executives (ABE) Marketing Management pathway has an important function that emphasizes students to bring companies and clients closer together. Marketing management and establishing a marketing orientated organisation with the emphasis on the customer is a core component in an organisation’s success.  

The programme introduces students to the crucial role that marketing plays in business development. Holders of our Marketing Management qualifications will have a good knowledge and understanding of the key principles of marketing and will be able to relate this to the workplace. 

Awarded by: 

Association of Business Executives (ABE), UK

Award Criteria:

•     Attained a pass at all attempted modules, as stipulated by ABE.
•    Attained minimum 90% attendance requirements.
• Course Commencement:   

Monthly from January to December each year (Modular Intake)

Learning Outcomes

On successful completion of this course, the participant is expected to be able to :

•    Demonstrate a range of practical skills which will enhance value to employers.
•   The selected pathway will be especially useful when considering a career in, or planning to further study in, either of business, marketing or financial pathway areas.

Subjects Available:

• Introduction to Business
• Introduction to Business Communication
• Introduction to Quantitative Methods
• Introduction to Marketing

Entry Requirements:

At least 16 years of age &

  Open entry

• Plus competence in English (IELTS 5.0 minimum) or passed IDY English Entry Test and Mathematics

Mode of Delivery:

• Classroom tutorials
• Self-directed Learning

Method of Assessment:

• The three-hour written external examinations are held twice a year (usually the first week in June and December). ABE manages the entire examination process, from its external centers around the world, to invigilation and marking.