Course details

INTRODUCTION

Selling today is more competitive than before. The majority of sales professionals have to sell in a tougher and more aggressive market. The market has changed; the customers’ demands and expectations have changed. Sales success in this market demands a new breed of top caliber professionals with advanced selling skills

Most salespeople today are inadequately trained to meet the intense competition. As a result, most are selling well below their potentials. Furthermore, most sales training cannot produce results because they focus on traditional sales techniques which customers have grown tired of and immune to.

LEARNING OUTCOMES

This is a powerful program based on the Sequential Model of Professional Selling, a state-of-the-art approach to selling by delivering core competencies at every stage of the entire sales process.

Included in this program, is one of the most important concepts ever discovered in the field of human performance called the "Winning Edge Principle." This alone will put the participants of this program on the verge of a major breakthrough in their sales results. Salespersons will attain:

  • Breakthrough closing ratios
  • Shorten sales cycles
  • Higher motivation and greater enthusiasm
  • Stronger customer relationship based on value rather than price
  • Greater power and influence with the customers
  • Enhance overall Sales performance

WHO SHOULD ATTEND

  • Sales Directors
  • Sales Managers
  • Head of Department for Sales
  • Managers or Executives responsible for sales and marketing function

COURSE OUTLINE

  • Introduction – Sales Concepts
  • Attitude – Five Pillars of Success
  • Sales Planning and Preparation – Activity Management
  • Customer Relationship – Rapport building and Trust
  • Know Your Customers – Probing/Listening and Questioning Techniques
  • Consultative and Need Based Selling • Power Presentation
  • Negotiation and the Psychology of Persuasion
  • Subconscious Communication and the Power of Influence
  • Killer Closing Techniques
  • Guerilla Marketing Revolution
  • Winning Edge Principle
  • Effective Goal Setting for Sales
  • Action Plan
Updated on 13 August, 2015

About Organisational Development Concepts Pte Ltd

We_The was established by a team of professionals passionate on OD who saw the increasing demand for customised training intervention, and the increasing need of a one stop provider. 

The We_The management team have more than 47 years experience in the OD and HRD fields. Together with its in-house management consultant and a team of 80 associate trainers as well as subject matter experts in various fields, we are here to serve and support your organizations developmental needs.

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