Effective Event Management Central Area, Central

Course details

Event management is always filled with exciting and unpredictable moments starting from the stages of planning to the time an event closes. With the brand image of the organisation at stake, there is no room for any mistakes to be made.

Don't miss this practical and interactive workshop to refine, update and enhance on your event management skills. This course is here to address the various issues you may face as you plan your upcoming event, and to impart to you concepts that will help to smoothen your work processes from start to finish.

How Will You Benefit?

After the workshop, you will be able to:

• recognise and apply the fundamentals of good planning in corporate events
• successfully execute the event on D-Day
• apply post-event actions as an important step in holistic event management practice

What Will You Learn?

Types of events organised by companies

Key success factors of good event planning and execution

Ways to generate ideas for events

Pre-Event Planning & Execution

• Determine the basic elements
• Objective
• Budget
• Audience and VIPs
• Scale
• Timeline
• Establishing the working team
• Theme and programme management
• Communication plan with the various stakeholders
• Invitation essentials
• Protocol Management
• Gifts and mementos

Contingency Planning

• Possibilities and probabilities of event failure
• Developing the contingency plan

D-Day Management

• Ensuring smooth execution of plan
• Resource allocation
• Responding to last-minute changes

Post-Event Management

• Communication with various stakeholders
• Evaluation and follow-up actions
• Learning capture for future events