Course details

This workshop equips one with the necessary skills and knowledge needed to develop new product or services to meet customer demands and expectations. Learners will be guided through the planning, development and implementation process of the newly developed product or service offering.

Course Content

  • Access customer’s needs and expectations to develop new products/services.
  • Innovate product or service offerings to respond to customer’s needs and expectations.
  • Evaluate product/service developed to ensure it is in the line with customer’s needs and expectations.

Target Audience

This course is suitable for Customer Experience Managers, Store/Branch Managers, Heads of Department, Outlet Managers

Assessment and Certificate

Upon successful completion, participant will receive a WSQ Statement of Attainment.

Updated on 08 November, 2015

About Singapore Chinese Chamber Institute Of Business

The Institute caters to the learning and development needs of a wide variety of trainees and students, including industry/company leaders, senior managers and working professionals, both local and international. The programmes offered can be broadly classified under business studies, language & culture studies, skills training and customised programmes. Being a wholly owned subsidiary of SCCCI, most of our programmes are run in Mandarin, to cater to the needs of SMEs and the Chinese business community.

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