Course details

PROGRAMME OUTLINE

  1. Selling
  2. Seven universal principles for sales success
  3. Avoid over used strategies
  4. A review of the sales process
  5. The prospect’s unique buying behaviour.

PROGRAMME OBJECTIVES

At the end of the programme the participants will be able to:

  1. Apply universally accepted principles leading to successful sales.
  2. Avoid over used strategies that will turn away prospects.
  3. Avoid causing objections and lose the sale.
  4. Answer all objections professionally and confidently.
  5. Adapt your selling strategies to meet the prospect’s unique buying behaviour.

TRAINING METHODOLOGY

  • A highly participative style will be adopted to encourage total involvement and the effective transfer of learning.
  • Short and to the point lectures will be used to introduce new concepts.
  • Self assessment instruments will be incorporated to identify the salesperson’s strengths and areas where help may be needed.
  • Actual case studies from their customers’ profile will be used for role plays.
Updated on 12 August, 2015

About SMF Centre for Corporate Learning

The Singapore Manufacturing Federation (SMF), formerly known as the Singapore Manufacturers' Association, was first established in 1932. Its main aim is to champion the Singapore manufacturing sector. With a membership of over 2,800 corporate members ranging from MNCs to SMEs, SMa carries out a myriad of activities to enhance the competitive edge of our members.

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