Sales Management

Sales Management Training course is a workshop program designed to evaluate the components of an effective sales force and process as an important element of any organization's marketing activities.

The course will widen the participants’ understanding of marketing's reach and potential impact in achieving its goals.

Course outcome includes understanding the sales process, the interrelationship between sales and marketing activities, sales team structuring criteria, customer relationship management & techniques, role of modern technology in improving revenues, sales, and team effectiveness.

Objectives:

• To gain a solid understanding of professional sales Management including the planning, staffing, structure, and evaluation processes.
• To understand effective strategies of how to manage and motivate a professional sales team from the perspectives of a sales manager (authority) and a marketing manager (influence).

Target Audience:

All managers in sales & marketing departments, all professional sales personnel and sales force, anyone who intends for specializing in sales & marketing fields.