Course details

The sales are the main driver for revenue generation within any organization. So how to enhance your revenue generation by strategically guiding its operations in a highly dynamic and changing environment will add to your competitive advantage. And as any functions must be measured in the terms of its return on investment so measuring the return on sales will be you basic milestone for its improvement.

Program Objectives:

This program will equip participants with skills necessary for success in today’s competitive markets:

  • Understand the basic Strategic Planning in any organization and the sales role in this larger context of the Company.
  • Link between business planning and marketing strategies.
  • Identify the impact of Strategic decisions on the company’s performance.
  • Understand the basics of sales organizing and sales force optimal distribution
  • Master the Basic of sales Budgets and Budgetary constraints within your organization
  • Improve the relation ship and integration with finance and know the financial impacts of sales on the organization
  • Measuring your return on sales and take necessary corrective actions
  • Develop Key Performance Indicators that will act as you dashboard for decision making business dynamics of marketing and take initiatives in your area.
  • Develop and implement Sales plans.
  • Gain hands-on experience in identifying and solving Sales problems.
  • How to build your SIS.

Who Should Attend?:

Sales Managers and supervisors in order to better manage their sales performance and know the impact of their financial results.

Course Outline:

  1. Strategic formulation Overview
  2. Strategic Sales Management Overview
  3. Sales Management Cycle
  4. Sales Forecasting and Budgeting
  5. Sales Budgetary constraints
  6. Business Strategy
  7. Sales Strategy
  8. Sales Trends in pharmaceuticals
  9. Sales Strategic Implementation steps
  10. Sales Analysis
  11. Modern Selling Trends
  12. Hidden Sales Costs
  13. Sales Credit control
  14. Managing your sales force
  15. Sales Balanced Scorecard
  16. Sales Key Performance Indicators
  17. ROI Definition
  18. Financial Consideration in sales
  19. Identifying Sales Compensation strategies
  20. Sales Training and ROT
  21. Measuring ROS
  22. How to develop your sales IS
  23. Sales Reporting Techniques

About Generations Consulting & Training

Generations Is a fast growing company that provides pivotal business solutions, which empoTheyr our clients with the necessary tools to self-sustain themselves, and to cope with the rapid development of the Egyptian market.

They have a comprehensive understanding of the needs and challenges of the various Egyptian market segments and our business consultancy approach is custom-tailored to those needs and challenges.

Our Team

They have a team of highly qualified consultants and experienced technical and consulting professionals who understand the critical issues facing business today & who offer proven methods & comprehensive services that streamline process & reduce complexity of operations. More importantly our solutions are custom tailored to business, saving companies money and taking them to a new level of competitive advantage.

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