QES - Qualified Export Specialist Foreign Trade Training Center
  • Duration 150 Hours
  • Location Cairo, Egypt

The aim of the course is to produce a nucleus generation of export marketing specialists equipped to operate successfully as export managers and to cascade skills and knowledge downwards within their companies. 

Learning Objectives:

At the end of the course, participants will be able to :

  • Get familiar with the international trading system and managing regulatory issues in exporting
  • Grasp knowledge and add skills of export services needed in export process
  • Apply advanced export promotion and total quality management techniques for export development

Contents:

Internal Environment

  • Export Strategy
  • Exports' Rules, Regulations, and Documentations
  • Economic Importance of Exports
  • Organizations Working in Export Sector
  • Egyptian Customs System

External Environment

  • Global Economy and Competitiveness
  • World Trade Organization
  • Economic Groupings and Regional Agreements
  • Anti-dumping and Safeguards
  • Rules and Certificates of Origin

International marketing

  • Importance of International Marketing
  • Readiness to Export: SWOT analysis 
  • Export Marketing Research & Trade Information
  • Market Selection Criteria
  • Channels of Distribution
  • Export Costing & Pricing
  • Export Marketing Communication
  • Export Marketing Plans & Entry Strategies

Product Development

  • Transfer of Technology
  • Standardization
  • Quality Assurance Certificate& Customer Satisfaction
  • Total Quality Management
  • Packing & Packaging

Export Services

  • Export Finance
  • Export Credit Insurance 
  • Shipment and Transportation
  • International Export Contracts : legal aspects
  • Terms of Payment and Incoterms

Business Skills for Export

  • Effective communication & Presentation Skills
  • Negotiation process
  • Cultural Aspects
  • Settlement Agreements & Arbitration
  • Business English & Commercial Correspondence

Who Should Attend:

  • Fresh graduates
  • Exporters
  • Governmental officials

FTTC is a non-profit autonomous training institute under the auspices of the Ministry of Trade and Industry "MTI". FTTC aims at developing Egyptian export competitiveness through providing training services to enhance and empoTheyr exporters' skills, knowledge and capabilities.

FTTC is accredited and acknowledged by different international institutes and organizations specialized in the field of export promotion. FTTC is certificated according to the international standard ISO 9001.

See all Foreign Trade Training Center courses

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