- Duration: 15 Weeks
- Timings: Saturdays: 3:30pm-5:30pm
Course details
Learn how the PR industry works, how PR strategies are created and how PR campaigns are run. Essential skills that students in this course learn are press release writing, creating clients briefs, and creating case studies. This course is key to anybody looking to break into the corporate communication industry.
Topics Covered:
- Intro to PR
- Writing for PR
- Designing a PR Strategy
- Client Briefs
- PR Measurement & Monitoring
- Events Related to PR
- Crisis Management
- Press Release Writing
About World Media Academy
Why choose World Media Academy?
Dubai is the first broadcast media centric educational program in the UAE supported by ICFJ curriculum. WMA students in Dubai have landed internship positions at various newspapers, magazines, and radio stations including New You Magazine, OK Middle East, Radio 2, Suno Radio and others. WMA Dubai's faculty is made up of the leading media professions working in the UAE today!
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