- The concept of public relations and how to develop it
- Optimal management of public relations in transport organizations
- Preparing a plan of public relations, research and its relationship with marketing mix for transport
- Regulate the management of public relations and basic skills
- Psychology of rumors and how to address them
- The role of public relations and crisis in conferences and response
- The role of modern public relations in establishing the identity of transport organizations
- How to assess the output of public relations activities and to convince senior management
- Protocol and etiquette
- Explain the concepts of public relations and training in the skills required to practice.
- Identification of public transport dealing with public relations department in the transport organizations, and to know its characteristics and behaviors to achieve the desires and goals of transport organizations.