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Course details
Overview
This course is designed for high-performing sales people looking to further develop their soft skills and create a one-of-a-kind competitive advantage based on buying psychology. Most purchasing decisions are emotional rather than logical. This course introduces the latest techniques and theories providing a fresh approach to increasing sales by focussing on customers' buying behaviour at a deeper level. Delegates will learn touse NLP (Neuro-Linguistic Programming) techniques to appeal to the emotions of target audiences and so achieve sales excellence.
Objective
By the end of this interactive training programme, you will be able to:
Understand the product you are selling from your customers' point of view
Identify the needs of your target audience
Close major deals by stimulating emotions through NLP and other techniques
Think out-of-the-box to reach the customers and break all barriers of conservative sales theories
Improve communication and body language to engage customers
Deal with crises and discrepancies
Manage emotions while dealing with the sales process
Create a smooth path to reach customers for repeat sales
Build an excellent client relationship
Get rewarded for outstanding sales outcomes
Who Should Attend
Sales Executives
Sales Managers
Account Managers
Course Outlines
Module 1 - Introduction to Sales Psychology
What is Sales Psychology
Fundamentals of Psychology in Selling
Benefits of applying psychology to boost sales
How to stimulate customers with NLP (Neuro-Linguistic Programming)
Advantages of applying NLP
Module 2 - Sales Counselling
What is Sales Counselling
How sales counselling helps
Elements of Sales Counselling
Counselling your team to increase sales
Sales Counselling and psychological analysis
Module 3 - Different Types of Sales Psychology
Sales Process
Sales Performance
Selling Value
Sales Presentation
What is
How motivates to initiate sales
Module 4—Improving Communication
Being the taskmaster with improved communication
Recognising the customer's psychology and emotions
Persuading customers emotionally to increase sales
The impact of body language when persuading customers
Be a people person
Talk to juniors and team members before decision-making
Convince team members to boost sales with improved communication styles
Module 5 - Apply Psychological Selling Tools
Psychological Selling Tools
Developing rapport
Increase curiosity for the product/service
Set realistic sales strategies by understanding the customers' emotions
Address concerns and issues
Motivate the prospect to become a client
Self-analysis
Action planning
About London Training For Excellence
Empowering Professionals for Over a Decade
London Training for Excellence is a leading provider of professional development programmes, established in 2013. For over eleven years, we have been committed to equipping individuals and organisations with the skills and knowledge they need to excel in today's ever-evolving business landscape.
A Breadth of Expertise
We offer a comprehensive range of training solutions across a diverse set of industries, including:
- Artificial Intelligence (AI): Stay ahead of the curve with cutting-edge training on AI applications, machine learning and data analysis.
- Contact Management: Learn best practices for building and nurturing relationships, managing communication workflows and leveraging technology to optimise your outreach efforts.
- Engineering: Enhance your technical expertise and stay current with the latest advancements in various engineering fields.
- Finance and Legal: Gain a deep understanding of financial concepts, legal frameworks and compliance requirements.
- Human Resources: Navigate the complexities of HR practices, from recruitment and onboarding to employee relations and performance management.
- Leadership and Management: Develop your leadership skills, communication techniques and team-building strategies.
- Logistics: Optimise your supply chain operations and ensure efficient delivery of goods and services.
- Marketing and Sales: Develop effective marketing strategies, hone your sales skills and drive business growth.
- Oil and Gas: Gain specialised knowledge and skills relevant to the oil and gas industry.
- Project Management: Master the art of project planning, execution and delivery to ensure successful project outcomes.
Our Approach
At London Training for Excellence, we believe in delivering high-quality, interactive training programmes that cater to diverse learning styles. Our experienced instructors are industry experts who combine theoretical knowledge with practical application.
Flexible Learning Solutions
We understand that busy professionals require flexible learning options. We offer a variety of delivery methods to suit your needs, including:
- In-person training: provides more significant face-to-face interaction. In a classroom setting, attendees can connect in real-time. In-person training also offers more opportunities for group activities and interactive projects.
- Online Courses: Our comprehensive online courses allow you to learn comfortably in your working environment.
- In-Company Training: Tailor training programmes specifically for your organisation's needs and deliver them on-site for maximum impact and employee convenience.
Investing in Your Success
By investing in training and development with London Training for Excellence, you will gain the knowledge and skills necessary to achieve your professional goals and contribute to the success of your organisation.
Contact Us Today
Let London Training for Excellence help you unlock your full potential and drive positive organisational change. Contact us today to discuss your training needs and explore how we can empower your workforce for the future.
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