PRQ - Product Quality

Course details

Product development is one of the main factors that drives SMEs towards competiveness, allowing them to stand out from their competitors and stimulate growth. It is responsive to changing consumers'needs and assuring the strategic competitive advantage through satisfying customers' requirements as well as quality standards & certification. This programme is an overview of the quality management systems.

Learning Objectives

By the end of the module, participants will be able to:

• Understand the different systems of TQM;
• Discover the importance of standardization in improving the quality;
• Identify the most important quality control certificates;
• Understand the main factors influencing the customers' perception of satisfaction and quality;

Contents

• Transfer of Technology
• Standardization
• Quality Assurance Certificate & Customer Satisfaction
• Total Quality Management

Who Should Attend

• Export managers and specialists
• Marketing managers