Course details
This programme is designed to produce graduates who are able to formulate effective marketing and business strategies to meet the sophisticated demand of the broader marketing environment. The qualification is a hybrid of marketing with a considerable emphasis on management as marketers move from specialist aspects of marketing into either a functional or departmental role.
LEARNING OUTCOME
Formulate effective marketing and business strategies to meet the sophisticated demand of the broader marketing environment
A hybrid of marketing with a considerable emphasis on management as marketers move from specialist aspects of marketing into either a functional or departmental role
WHO CAN APPLY?
For International Student:
- Min. age 19 years old
- Diploma holder
- Min. English IELTS 5.5 or equivalent
- Other qualifications will be evaluated on a case by case basis
CERTIFICATE AWARDING BODY
- This professional postgraduate diploma is awarded by Chartered Institute of Technology.
NAME OF AWARD
- Professional Postgraduate Diploma in Marketing.
MODULES
- Emerging Themes
- Analysis and Decision
- Marketing Leadership and Planning
- Managing Corporate Reputation
MODE OF ASSESSMENT
Each module is assessed by academic work comprising of a mixed of assignments, tests, presentation, projects and final written examination as determined by the course outline. The assessment criterion varies from module to module.
LEARNING AND TEACHING STRATEGIES
Every modules are delivered via lectures, PowerPoint presentations, tutorials, and inpidual assistance as required.
Our courses are generally conducted on a modular basis.
GRADUATION REQUIREMENTS
On successful completion of the Postgraduate program, students will be able to receive a certificate in Postgraduate Diploma in their respective area of course. This certificate is awarded by Chartered Institute of Technology.
Updated on 08 November, 2015Course Location
About Chartered Institute Of Technology
The Chartered Institute of Technology was formed with the mission to provide globally relevant, accessible and value-added education. CITECH aims to prepare individuals to stay competitive by offering accredited academic programmes and professional training. CITECH offers a wide range of academic programmes in areas such as Information Technology, E-Commerce, E-media, Business Management, Accounting and Finance, and Financial Services. In addition to the normal academic programmes, CITECH provides professional certification programmes for working professionals in Management Accounting, Finance, Info communication Technology, Marketing and Management. All academic programmes offered by CITECH are registered with the Council for Private Education (CPE). The Edu-Trust Certification (4 years) awarded by CPE in May 2012 is a recognition of CITECH’s continuous commitment to providing quality education services and improvement in key areas of management.
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