Because of the mounting pressure facing sales professionals in today’s tough economy, this challenging profession is becoming even more competitive. But many prospective sales professionals don’t have a solid foundation and understanding of the sales process.

This Diploma is designed for salespeople who want to take their results to the next level by examining what it really takes to become a top performer in an interesting and practical way.

This highly interactive Diploma is designed based on interactive techniques of selling and forecasting to equip participants with the tools and techniques they need to achieve sales success, improve their performance and produce appropriate sales and marketing plans.

Diploma Modules

  • Module 1: Sales Process and Techniques
  • Module 2: Sales Planning and Forecasting
  • Module 3: Consumer Behavior
  • Module 4: Marketing and its relation to sales

Key Benefits

At program completion, participants will be able to:

  • Implement a Sale Process.
  • Make and implement the sales strategic plan.
  • Use clear planning structures and tools to ensure customer-focused decision-making.
  • Develop their skills in investigating and affecting the consumer behavior through readings, applications, discussions, case analysis and research.
  • Define marketing and the marketing planning process.


This is program for sales directors, Account Managers and Sales Supervisors

hpa was founded in 2004 as a joint stock company and is one of the leading companies specialized in the fields of training, consultancy, and recruitment 

See all High Professional Advisors (HPA) courses

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