- Duration / Course length: 2 Hours Start now
- Accredited by: iAPCPD Certification Service
- Certificates:
- Course delivery: This course is delivered in video format
Course details
OverviewPrice Psychology - Level 3
How do you set the right price for your product or service and maximise the revenue? Price Psychology - Level 3 is designed to teach you the tips and techniques on how to get your customer to purchase from you. There are six effective strategies you can apply to strengthen your marketing campaigns. First choose the best price to appeal to the majority of your customers, say what you think is attractive about the price, communicate the price effectively, present promotions and deals that are irresistible and handle extra charges without making the customer feel burdened.
Price Psychology - Level 3 will demonstrate the science behind pricing and how it can have a positive impact on your marketing efforts and business, overall. This course will enable you to present the price in an understandable and engaging way to entice customers and make them feel they are getting the best deal.
Price Psychology - Level 3 will teach you not just to apply the price to products but also to services. Once you learn how to price your products and services effectively, your customers will be more than happy to buy from you. There is an ever-increasing need for qualified individuals who are high-performing and get the best results, and there has never been a better time than right now to land that dream job! This is a iAP certified course that will demonstrate to leading employers you are continually developing yourself, and will make you a desirable candidate.
Why You Should Consider Taking this Course at Study365?
Study365 is a leading online provider for several accrediting bodies, and provides learners the opportunity to take this exclusive iAP course. At Study365, we give our fullest attention to our learners' needs and ensure they have the necessary information required to proceed with the training.
Learners who register will be given excellent learning support, discounts for future purchases and be eligible for a TOTUM Discount card and Student ID card with amazing offers and access to retail stores, the library, cinemas, gym memberships and their favourite restaurants.
COURSE CURRICULUM
1. Introduction
2. Anchoring Higher Price Points
3. Be Specific
4. Bundles
5. Comma Killer
6. Cost Based Vs Market Based Pricing
7. Decoy Pricing
8. Discounts At End Of Month
9. Downsizing Price Vs Quantity
10. Easy To Compute Discounts
11. Emotion Vs Logic
12. Equivelance
13. Free + Shipping
14. Influence Perception
15. Installations
16. Maxamize Your Price Referential Point
17. Penny Logic
18. Price Differences
19. Price Position
20. Price Sorting
21. Product Value
22. Product Value II
23. Quantity Pricing
24. Raise The Price
25. Rule Of 100
26. Rules Of Discounting Products
27. Seperate Shipping And Handling
28. Small Magnitude
29. Special Pricing
30. Symbols
31. The Colour Red
32. The Small Effect
33. The Syllable Effect
34. Visual contrasting prices
35. Visual De-emphasization
Learning Outcomes
- Price the product or service in order to maximise revenue
- Run effective promotions to make customers feel like they're getting the best deal
- Understand the customer's perspective on pricing
- Price products and services to maximise earnings
- Learn how to stump your competition
- Entrepreneurs
- Home-based Businesses
- Online Marketers
- Product Owners
This is a knowledge-based course, and thus, will contain no method of assessment.
Certification
Upon the successful completion of the course, learners will be awarded an accredited 'Certificate of Completion' for Price Psychology - Level 3 by iAP
Awarding Body
The International Awards for Professionals iAP is an awarding body established in 1999 that aims to promote a high educational standard. They hope to create online education that is trustworthy and credible. They are focused on raising the standards of online education, and ensuring it is accessible to all. The iAP provides accreditation for a range of educational establishments, and monitors and continually develops the educational standards of such institutions. Their globally recognised certifications give learners the opportunity to acquire the skills and knowledge needed to gain employment in the chosen fields. Updated on 12 March, 2024
Eligibility / Requirements
- Learners should be over the age of 16, and have a basic understanding of English, ICT and numeracy.
- A sound educational background is recommended
About Study 365
Study 365 is an online course provider, offering more than 400 courses to students across the globe. We have built a solid reputation which has elevated us to become one of the most trusted and reliable course providers in the online learning marketplace. With over 100,000 students on our books, we’re the preferred choice for many online learners.
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As an expert online course provider, we understand that students expect the same level of course quality as if they were in a classroom situation. At Study 365, all of our courses have been meticulously designed, so they easily rival any style of course offered in a classroom setting.
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We appreciate that some students can find it hard to motivate themselves to learn online under their own initiative, so we’ve tried to make the courses as inspiring and interesting as possible, to ensure students stay motivated, from start to finish. Tuition comes in the form of professional video tutorials, narrated e-learning modules, interactive quizzes, tests and exams.
- Assessment and certification
To show understanding of your learning, you’ll be assessed by Study 365 on completion of your modules.