NLP Sales Skills

Course details

• Understand the purpose and use of NLP sales skills.
• Be comfortable identifying and working with a client's map of the world.
• Build rapport with a client, quickly and easily.
• Be confident identifying and working with a client's meta programs.
• Understand the psychology of persuasion and its use in sales presentations.
• Structure and deliver a powerful, convincing presentation.

• Delegates present a typical customer presentation.
• Presentations are assessed and broken down under course criteria.
• Introduction to NLP sales skills.
• NLP - the human brain and how to influence it.
• VAK - developing the ability to speak everyone's language.
• Discovering each client's unique buying map.
• Motivations - when to use the carrot, and when to use the stick.
• Rapport building techniques.
• Using meta-programs to subtly create desire.
• Structuring your presentation - what do I want my audience to THINK, FEEL and DO?
• Presentations are re-designed with the day's learning in mind.
• Sections of the presentations are re-presented with coaching.
• The psychology of persuasion.
• Structuring your presentation in order to psychologically influence the audience's decision-making process.
• Hitting the client's 'value based' buttons.
• Selling the benefits - sell the sizzle NOT the sausage.
• When and how to encourage/manage questions and objections.
• Selling through our stories.
• Practical activities to spice up the presentations.
• Visual aids and maintaining interest.
• Using notes.
• Moving away from PowerPoint™.
• Individual coaching on personal presentation.
• Talking and walking, power pausing, body language, voice, pace etc.
• Closing the client - understanding when and how.
• Delegates will restructure their presentations.
• Video feedback.
• Practical application exercises.
• Final presentations.
• Intensive 1-2-1 coaching and video feedback from facilitator.
• Handling worse case scenarios