- Location: 12 Clanwilliam Square, Grand Canal Quay, Dublin 2, Ireland
- Duration: TBA
Course details
Embracing innovation and engaging with customers and clients on a level playing field is a must for any Advertiser and their Brand.
This one day digital trends workshop takes a look at how leading brands are successfully navigating the ever-changing digital landscape and using the latest technological developments to their advantage.
Rapid developments in digital communications have empowered the masses and brought about significant changes. These changes are not only in consumer behaviour but also in how organisations have to operate internally and externally.
Who is it for?
This workshop is ideal for agency staff at all levels, especially those required to:
- Create innovative solutions to complex client requirements
- Client-facing and those wanting to learn more about our 365, always connected environment
Objectives
- Provide delegates with the latest online, mobile and social media trends, along with examples of cutting edge campaigns by leading global brands that can be utilised on a daily basis.
- Experience of application of new knowledge in a team focused, time-constrained competitive environment
About Institute of Advertising Practitioners in Ireland
IAPI is the leading representative and advocacy organisation for the Irish marketing and communications sector. they members include all the full service creative ad agencies, media agencies and digital specialists. they give advertising a voice.
What they do
- they are the public voice for they industry.
- they develop talent and skills
- they uphold standards of professionalism that deliver value for members, consumers and business.
they work covers different types of lobbying and negotiations, guidance notes, industry-specific publications, award schemes and events.
IAPI is driven by its members. The board is elected by the members. Members decide the priorities and drive they agenda. The staff listen and respond to members concerns.
Thank you for trusting us to be ythey collective voice.
You can find out all about what they achieved in 2013 from they annual review below.
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