- Duration: Flexible
Course details
The Millennial Generation is the fastest growing segment of the consumer sector today. As we enter adulthood, we are making the big purchases that go along with it: Cars, houses, stock options, as well as all the little day-to-day consumer decisions that we've always made.
This course will teach you how to effectively market to us! It will also help explain some of the modern myths surrounding the Millennial generation and what they (we) really want in a producer-consumer relationship.
In this course, you will learn:
- How Marketing Theory has changed with the rise of the digital age
- How your Millennial consumers differ from consumers of other generational cohorts (and also how we're the same)
- How to drive targeted marketing toward Millennial consumers and, most importantly--
- Why Millennial consumers ARE THE ONES YOU WANT to have buying your products!!
Come along as we explore the world of marketing, Millennials, and money! In this course, I'll give you practical, easy to follow steps to increase your products' market share with the rising generation of major consumers. I'll give you the secrets to success in Marketing to Millennials, and (most importantly) I'll explain why marketing specifically to my generation is a MUST for a successful business! You can't afford to let this course go by! Sign up today!
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