Course details
This QQI Level 5 certificate aims to provide students with the necessary knowledge and understanding of how marketing, advertising and public relations operate in the modern world. Understanding marketing techniques and consumer behaviour is essential in this every changing industry and keeping abreast of ways of channeling quality content through the myriad of technology and distribution pathways is an immense challenge but when mastered allows for success. Learning insights and relevant strategies that motivate and add value will ensure graduates of this programme will be ready to take the next step either in industry for education.
Entry Requirements:
Leaving Certificate or equivalent to include passes in English and Mathematics. For mature applicants experience will be considered in lieu of formal qualifications.
Certification:
- QQI Level 5 Certificate in Marketing 5M2069
Course Content:
- Advertising
- Applied Economics
- Behavioural Studies
- Customer Service
- Desktop Publishing
- Digital Marketing
- Marketing Practice
- Public Relations
- Work Experience
Course Location
About Cork College of Commerce
We_They first opened its doors to the public in 1908. From our earliest incarnation the College recognised the importance of coordinating commercial education with the business life of the city, so that, as our first Principal D.A. Coakley stated, “students may be more easily enabled to pass from their study to the practice of business.” The College has maintained that tradition and continually evolves to meet the educational needs of the region.
The College was in the forefront of the development of Further Education Courses in the 1980’s and continually liaises with commercial and educational bodies in the locality to ensure that all our courses are relevant to the learner and quality assured.
The College remains the largest College of Further Education in the State with approaching two thousand full-time day students attending the College last year. There were also over two and a half thousand students who attended evening courses in the college, on a part-time basis, in the past academic year. The College offers a perse range of courses in an innovative and flexible learning environment. Our dedicated, enthusiastic staff ensure that every student is given the opportunity to fulfill their potential.
Our College places special emphasis on preparing our graduates for the workplace however we have in addition established progression links from our courses to Third Level Colleges in Ireland and the UK, facilitating the advancement of our graduates to Higher Education.
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