Making the most of your Contacts

Course details

Course Aim:

This course is designed to:-

• Guide staff in the development of your companies contact database in relation to generating sales leads and communicating with potential customers
• Enable the company to put a plan in place that will assist their sales team to both rekindle and develop customer relationships.

Who Should Attend?

• Those who have a database of customers in place but whose activity levels are not what they should to be.

Course Objectives:

At the end of this course staff will be able to;

• Create new leads from inactive clients in your company’s database.
• Develop the confidence to chase the leads and develop new relationships
• Maintain these newly reformed relationships to the point of gaining the customers trust
• Generate sales leads, and close the sale with the correct communication techniques

Course Programme:

• Filter through your company’s database to find customers that have not availed of your services recently
• Develop and reconnect relationships with customers
• Be able to identify the people and companies where potential sales leads would be
• Look at the communication skills and techniques that you use, is there room for development?
• Ensure that staff know the value of following up on things, when they have said they would.
• Show the customer that they are important to the company and exceed their expectations.
• Have confidence in yourself to deliver a service, and it will give a lasting impression.
• Holding the customers trust - ensure that you remain in contact with the customers that you have rekindled relationships with.

Training Methods:

• Classroom based power-point presentation & interactive discussion
• There will also be course hand-outs, group exercises & role-playing.

Additional Information:

• Maximum of 12 participants
• Certificate of Competence will be issued to all learners who attend this course
• Price on application. We can also offer group discounts.