Learn to use Facebook as an advertising platform

Course details

NOTE : I am adding lectures to this course regularly, so please  don't forget to check out the course curriculum frequently!!  

Facebook used to be one of the most neglected online advertising channel of Digital Marketing earlier. This has changed drastically. The increasing popularity of Facebook amongst marketers and advertisers can be ascertained  from the unprecedented growth in Facebook's revenue generation over the recent years. The rise in number of marketers using this platform which crossed 50 million at the beginning of this year also points to this factor.

In this course I have explained why Facebook has become one of the most sought after marketing platforms of social media and also how  Facebook can help to target customers with Its multiple features and huge user data.  Facebook enable marketers to serve its users targeted ads, that show them products they are likely to buy, sites they tend to like or events they'd love to attend.

This course will provide information on what Facebook is all about and how it has an edge over other social media platforms we have today. 

Facebook provides a number of features to marketers for targetingtheir advertising to  niche customers.This course explains this process. This course also explains ways to increasethe customer base of a brand using Facebook platform.

This course will help all those who want to get deeper into Facebook marketing and understand the platform better. I hope you will join this course and provide an opportunity  to share my knowledge on the subject.

I intend to add more lectures and sections covering more topics related to this course in coming days.