- Duration: 10 Weeks
Course details
Course Content
- EVENT MANAGEMENT: EVENT MANAGEMENT PLANNING
- EVENT MANAGEMENT: THE ROLE OF THE EVENT MANAGER
- EVENT MANAGEMENT: CO-ORDINATING EVENTS
- EVENT MANAGEMENT: EVENT PLANNING DOCUMENTATION
- EVENT MANAGEMENT: MARKETING EVENT PRINCIPLES
- EVENT MANAGEMENT: MARKETING THE EVENT
- EVENT MANAGEMENT: EVENT RISK MANAGEMENT
- EVENT MANAGEMENT: CORPORATE EVENT MANAGEMENT
- EVENT MANAGEMENT: ORGANISING CONFERENCES
- EVENT MANAGEMENT: SPORTING EVENT MANAGEMENT
- EVENT MANAGEMENT: CELEBRITY EVENTS
- EVENT MANAGEMENT: FUNDRAISING EVENTS
- EVENT MANAGEMENT: GOVERNMENT, CIVIC AND POLITICAL EVENTS
- EVENT MANAGEMENT: EVENT SPONSORSHIP
- EVENT MANAGEMENT: EXHIBITION MANAGEMENT
- EVENT MANAGEMENT: EVENT EVALUATION & REPORTING
- ECO-FRIENDLY EVENTS
- PUBLIC RELATIONS
- ONLINE PUBLIC RELATIONS
- THE SOCIAL MEDIA LANDSCAPE
- THE INTERNET AS A MEDIA
- ONLINE PR BUILDING BLOCKS
- SOCIAL MEDIA AND PR STRATEGY
- ONLINE INFLUENCES ON PRESENT PR PRACTICES
- SOCIAL MEDIA
- WEDDING PLANNING
- PRESENTATION SKILLS
- EVENT MANAGEMENT: COURSE PROJECT
- METHODS OF TRAINING
- LECTURERS
The course project features Real Life Briefs which are a critical part of the curriculum. It requires participants to apply all practical techniques they've learned in the program in a Real Life Context.
Practical guidance will be offered throughout the course to ensure that theoretical learning is translated into practical proposals.
Updated on 08 November, 2015About Fitzwilliam Institute Group
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