Introduction to Social Media Design Institute Amman
Price: JOD 150

Course details

Day 1: (5 Hours)

- What is Social Media?

- A brief history of Social Media

- How Social Media Works

- Why should a business use Social Media

- The power of Social Media in the Marketing and Advertising Arena

- Introduction to Social Media Marketing Techniques

- Understanding your audience

- Social Network Platforms and Applications

- Social Media Keywords

- Social Media Statistics

LAB: Setup a Google alert for your name

Day 2: (5 Hours)

- Introduction to Facebook

- Creating Your Personal Profile

- Creating Your Facebook Username

- Likes and Interests

- Finding Friends Using Email & Groups

- Posting Regularly On Your Wall

- The difference between Facebook profile, group & page

- How to start a Facebook Page

- Setting the right privacy and tweaking your profile security

- Facebook Page Admin roles

- How to improve Facebook fan engagement

- Creating status updates that work

LAB: Create a Facebook Page

Day 3: (5 Hours)

- Twitter Basics & Terminology

- Introduction to Twitter

- Why Twitter matters

- Do you belong on Twitter

- Twitter Landscape

- 3rd party tools

- Twitter and your mobile devices

- Establishing Your Twitter Presence

LAB: Create a Twitter account for your or your company

Course Location

About Design Institute Amman

Design Institute Amman, is a Jordanian institute serving the region, created to upgrade the design skills and capabilities of regional professionals to enhance the competitiveness of regional businesses through design. We provide a studied and formal link to the best designers and design institutes in the world, enabling us to provide the most relevant design knowledge and experience to meet the needs of regional companies wishing to compete and differentiate themselves on a global scale.

We develop relations with productive sectors of the economy, whether it is in industry manufacturing, technical service provision or development (software development, gaming, graphic design, jewellery design, product/industrial design, packaging design, interior design, fashion design, etc.) and commercial service provision (retailing, publishing, etc.) We identify what challenges sectors face and determine how design might alleviate or overcome these challenges. Based on this understanding, we work with international partner organizations to craft and deliver appropriate design training material. We have also developed relationships with local and regional designers and design instructors who can offer regional flavor and experience to design.

Our courses are designed to help professionals advance their skills and develop new exciting career options. As such, courses are open to professionals working within target companies and professionals or design enthusiasts wishing to invest in either further developing their skills or transition into new careers. All courses are internationally recognized and certified by international partner organizations. Certificates are provided for successfully completing the individual training courses by Design Institute Amman and partner organizations.

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